Audi News, Articles & Analysis

Read the latest Audi News, Articles & Analysis at Campaignlive UK

Articles: 31 Results
BBH and Audi win IPA Effectiveness Grand Prix

BBH and Audi win IPA Effectiveness Grand Prix

Bartle Bogle Hegarty has won this year's IPA Effectiveness Grand Prix for transforming Audi's UK business and delivering its highest

Audi scores an Easy win in TV creativity award

Audi scores an Easy win in TV creativity award

Audi's "Escape" has won the latest Thinkboxes Award, run in partnership with Campaign and voted for by the Thinkbox Academy

Epic and funny are back! Chaka Sobhani on the latest Thinkboxes shortlist

Epic and funny are back! Chaka Sobhani on the latest Thinkboxes shortlist

We ask one Thinkbox Academy member to cast her eyes over the best TV creative from the last two months.

Pick of the week: Audi delivers again with martial arts ad

Pick of the week: Audi delivers again with martial arts ad

Drama, suspense, comedy - Audi has nailed it once again with another beautifully produced cinematic ad.

Audi unveils martial-arts-themed spot 'Escape'

Audi unveils martial-arts-themed spot 'Escape'

Audi has retained its humorous tone with a martial-arts-themed TV ad promoting the luxurious interiors of its recently launched A6,

Why brands should ignore marketing gospel and dare to be different

Why brands should ignore marketing gospel and dare to be different

The Audi UK marketing director explains that brands need to be brave, ditch convention, experiment and dare to be different.

BBH work for Audi and Barclays shortlisted for Film Lions despite Publicis Groupe boycott

BBH work for Audi and Barclays shortlisted for Film Lions despite Publicis Groupe boycott

Audi's "Clowns" film has been shortlisted in the Film Lions at Cannes, after the Volkswagen-owned car brand entered it itself.

Cannes 2018: the ones to watch

Cannes 2018: the ones to watch

As the Lions International Festival of Creativity celebrates the industry's biggest achievements of the past year, these are among the

Audi marketing director: make yourself deaf to negative thinking

Audi marketing director: make yourself deaf to negative thinking

A welcoming office environment and willingness to adapt work to cater to different platforms are key for successful marketers, Audi's

Don't let the power shift to the number-crunchers

Don't let the power shift to the number-crunchers

Half the money you spend on advertising is wasted. Now, we know which half, says Audi UK's marketing director.