Audi News, Articles & Analysis
Read the latest Audi News, Articles & Analysis at Campaignlive UK
Half the money you spend on advertising is wasted. Now, we know which half, says Audi UK's marketing director.
Despite 20 years of growth, Audi called on BBH to rethink its focus and strategy. The resulting work was highly
Audi breaks with the musical tradition of its marketing campaigns in a new ad that has no soundtrack.
Yes, digital is essential, but let's not forget that older channels can still have a vital part to play in
Benjamin Braun, marketing director, Audi UK, and Ian Heartfield, executive creative director, BBH London, take us behind the scenes of
Clowns, dancing Skeletor and the first UK spot to depict period blood rank among the top 10 film ads of
Audi's TV ad was Campaign's 2017 choice for best of the best, across all category winners, from outdoor to live
Campaign ranks the marketers who made the biggest waves in 2017.
The ad, directed by Rattling Stick's Ringan Ledwidge and featuring the haunting "Send in the Clowns" soundtrack and - memorably
Audi has rolled out its first Christmas-themed ad campaign, promoting the capabilities of its vehicles in wintry conditions.
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