Boots News, Articles & Analysis

Read the latest Boots News, Articles & Analysis at Campaignlive UK

Articles: 21 Results
Boots to sponsor UK and Ireland teams ahead of Fifa Women's World Cup
April 02, 2019 by Ben Bold

Boots to sponsor UK and Ireland teams ahead of Fifa Women's World Cup

It will use partnerships across array of marketing.

Axa and Boots join Campaign Brand Forum
March 22, 2019 by Maisie McCabe

Axa and Boots join Campaign Brand Forum

Just Eat's Ben Carter, KFC's Jenny Packwood and Direct Line Group's Piers Newson are also speaking at event.

Boots UK partners Glamour Festival to showcase new retail experience
March 08, 2019 by Yasmin Arrigo

Boots UK partners Glamour Festival to showcase new retail experience

The retailer's 12-month partnership with Glamour will come to life this weekend with the first of two shows

Boots hires Aldi's Adam Zavalis as director of brand and communications
February 07, 2019 by Simon Gwynn

Boots hires Aldi's Adam Zavalis as director of brand and communications

Zavalis has held role at supermarket since 2013.

Adwatch of the Year: Kevin the carrot crowned favourite Christmas ad
December 20, 2018 by Gail Kemp & Kate Magee

Adwatch of the Year: Kevin the carrot crowned favourite Christmas ad

Aldi spot was this year's most-liked

Boots celebrates mother/daughter relationship for Christmas
November 08, 2018 by Gurjit Degun

Boots celebrates mother/daughter relationship for Christmas

Retailer's festive ad encourages 'unique' gifting.

Vicki Maguire's tattoo lesson via radio
August 21, 2018 by Vicki Maguire, joint chief creative officer, Grey London

Vicki Maguire's tattoo lesson via radio

Grey London's joint chief creative officer Vicki Maguire chooses Boots Soltan "Sun damage for life" as the winner of the

Elizabeth Fagan shares her life lessons learned as Boots' first female managing director
June 15, 2018 by Elizabeth Fagan

Elizabeth Fagan shares her life lessons learned as Boots' first female managing director

The former marketer who cracked general management looks back on her illustrious career as she prepares to leave her role.

Virgin Holidays hires Boots brand director Kirby as new marketing boss
February 22, 2018 by Simon Gwynn and Emily Tan

Virgin Holidays hires Boots brand director Kirby as new marketing boss

Virgin Holidays has appointed former Procter & Gamble marketer Amber Kirby as marketing and customer experience director.

Tesco's Clubcard headache shows why loyalty schemes must look beyond points and rewards
January 18, 2018 by Matthew Heath

Tesco's Clubcard headache shows why loyalty schemes must look beyond points and rewards

Tesco angered customers this week by slashing the value of some Clubcard rewards without notice. It was a response that