Britvic News, Articles & Analysis
Read the latest Britvic News, Articles & Analysis at Campaignlive UK
CMOs from Bacardi, Britvic, Trinny London and Vodafone Smart Tech reflect on the challenges and positive implications of 15 months
This year's top marketers.
The campaign suggests food pairings for soft drinks.
Event is now in 10th year.
'Essence house' offers cocktails matched to individuals' taste profiles.
Britvic's no-sugar variant offers naps and nostalgic tunes for 1990s kids.
Tango's vibrator story is a bit of a classic...
It would be impossible to recreate Tango's advertising classics, but this is a fine chapter.
New ads introduce Tanguru, who intervenes at moments of maximum social awkwardness.
We look back on the best advertising in the past half-century
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