Britvic News, Articles & Analysis

Read the latest Britvic News, Articles & Analysis at Campaignlive UK

Articles: 23 Results
Best ads in 50 years: Tango cracking the concept of 'taste visualisation'

Best ads in 50 years: Tango cracking the concept of 'taste visualisation'

We look back on the best advertising in the past half-century

Former Britvic marketer Kevin McNair joins KP Snacks

Former Britvic marketer Kevin McNair joins KP Snacks

McNair, who left Britvic in July, will start his new role next week.

My campaign: 'Orange man', 1991

My campaign: 'Orange man', 1991

How a walk in the park led to the Tango ad.

Britvic hires Leagas Delaney for trio of upmarket brands

Britvic hires Leagas Delaney for trio of upmarket brands

Leagas Delaney has been appointed lead creative agency for WiseHead Productions, the incubator set up by Britvic to develop premium

Robinsons signs up to sponsor Saturday Morning with James Martin

Robinsons signs up to sponsor Saturday Morning with James Martin

ITV has announced Britvic squash product Robinsons Cordials will sponsor cooking show Saturday Morning with James Martin, which returns for

The worst and best of James Corden in advertising

The worst and best of James Corden in advertising

As James Corden's relationship with price comparison site Confused.com comes to an end, Campaign takes a look back at the

A letter to James Corden: it's time to get off the gravy train

A letter to James Corden: it's time to get off the gravy train

Creature's chief creative officer and co-founder says goodnight and good riddance to the advertising career of one Mr James Kimberley

Movers and shakers: Publicis.Sapient, Stink, Britvic, Fetch, Exterion Media, Havas Media and more

Movers and shakers: Publicis.Sapient, Stink, Britvic, Fetch, Exterion Media, Havas Media and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

Britvic appoints Bruce Dallas as GB marketing director as Kevin McNair departs

Britvic appoints Bruce Dallas as GB marketing director as Kevin McNair departs

Britvic has promoted its GB brand director for carbonates, Bruce Dallas, to national marketing director.

Turkey of the week: Robinsons goes out in the first round with Tim Henman ad

Turkey of the week: Robinsons goes out in the first round with Tim Henman ad

Much like Britain's second greatest tennis player of modern times, Robinsons also fails to perform on the day.