Comparethemarket.com News, Articles & Analysis

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AC Milan's mission to redefine the sport experience with unprecedented entertainment union

AC Milan's mission to redefine the sport experience with unprecedented entertainment union

The club's chief revenue officer on its partnership with JAY-Z's Roc Nation, the new stadium, and accelerating brand transformation amid

BBC, ITV, Channel 4 and Channel 5 unite to champion power of British TV

BBC, ITV, Channel 4 and Channel 5 unite to champion power of British TV

Campaign by Uncommon highlights TV's role in UK creative economy.

Iain Tait and Ben Armistead to leave W&K London

Iain Tait and Ben Armistead to leave W&K London

The agency is also making redundancies.

Southampton FC "Defying the odds since 1885" by Unit9

Southampton FC "Defying the odds since 1885" by Unit9

Southampton Football Club has released an arcade-style video game to promote its new kit.

Twitter hiring for people to work on new subscription platform

Twitter hiring for people to work on new subscription platform

"This a first for Twitter!", the company says in a move that could mean less reliance on ad revenue.

Facebook failed to stop users finding white-supremacist content with 'KKK' searches

Facebook failed to stop users finding white-supremacist content with 'KKK' searches

Platform's approach to civil rights remains 'too reactive', report warns.

VCCP bags Walkers advertising account

VCCP bags Walkers advertising account

Agency went up against Uncommon in final shoot-out...

Appetite for experimentation: why now is the time to innovate

Appetite for experimentation: why now is the time to innovate

Three factors make this period the ideal time to try something new.

Marketing in times of crisis: Mastercard's global CMO shares 4 common traps and how to do better

Marketing in times of crisis: Mastercard's global CMO shares 4 common traps and how to do better

"It's important that marketers learn from these times to better understand how to show up and communicate in times of

Hot Take: Apple's App Clips may have come at just the right time for brands

Hot Take: Apple's App Clips may have come at just the right time for brands

Watch VMLY&R's Gracie Page explain why Apple's upcoming tool was the key takeaway for marketers from the tech giant's annual