Costa News, Articles & Analysis
Read the latest Costa News, Articles & Analysis at Campaignlive UK
Zenith is 10-year incumbent.
Brand is also running pop-up to celebrate new ready-to-drink product.
Coffee brand makes first agency appointment since acquisition by Coca-Cola.
Soft-drinks giant announced 6.1% boost to revenue in second quarter.
Latest product follows Coca-Cola Energy and 'functional' flavoured water brand Aquarius.
Complaints that a Costa radio ad disparaged avocados in favour of bacon have been upheld by the ASA.
A number of concerns over Coca-Cola's $5.1bn (£3.9bn) acquisition of Costa Coffee are bubbling to the surface.
The news that Coca-Cola is to buy Costa for £3.9bn is as positive for the world of retail innovation as
Coca-Cola is buying high-street coffee chain Costa in a $5.1bn (£3.9bn) deal as it moves into the hot drinks market
Whitbread has reappointed Zenith to handle its Costa Coffee media planning and buying account and awarded its Premier Inn media
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