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EE News, Articles & Analysis
Read the latest EE News, Articles & Analysis at Campaignlive UK
EE scales up Wembley Cup experience to reach new audiences
The brand brought content-led campaign to life at Wembley to entertain its youth audience.
EE shows off 5G network at Baftas with 'world's first' AI stylist
'Shudu' will appear on red carpet via holographic technology.
EE and Virgin Media fined £13.3m for overcharging customers
Ofcom has labelled the overcharging of customers 'unacceptable', but Virgin Media plans to appeal.
EE rings the changes with fourth Wembley Cup campaign
Draft stage and 'fast and furious' 30-minute matches among this year's innovations.
Brand Slam: O2 vs EE
The mobile network providers are focusing on sport and music to retain existing customers and attract new ones.
EE brings 4G-powered outdoor screenings to rural communities
The partnership with Bafta celebrates EE's 4G network.
Adwatch: Google succeeds where EE fails in humanity test
Google Home Mini and EE TV both use warmth in their ads but only one really pulls it off, Kate
Turkey of the week: Kevin Bacon and Delia Smith make a bad couple in latest EE ad
This ad is one of the most contrived from EE's entire Kevin Bacon campaign.
Movers and shakers: FCB, BT, BBDO, MediaCom, TBWA\London, Fold7, We Are Social and more
Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry
BT and EE consumer marketing unified under single role
BT has promoted Pete Oliver to its top consumer marketing role as part of a restructure aimed at speeding up
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