HSBC News, Articles & Analysis

Read the latest HSBC News, Articles & Analysis at Campaignlive UK

Articles: 48 Results
The Marketing Society Brand of the Year 2021: the shortlist

The Marketing Society Brand of the Year 2021: the shortlist

Ten brands that take risks and stand out were shortlisted for this year’s award.

First Direct: had been working with The Brooklyn Brothers since 2019

First Direct appoints Wunderman Thompson to develop new brand position

The account was previously held by The Brooklyn Brothers.

Richard Ayoade: face of HSBC returns in 'Borders'

HSBC kicks off successor to 'We are not an island'

Wunderman Thompson work outlines barriers in society and how we’re better off without them.

'The joy of black': ad break takeover features employees from Direct Line, HSBC and Tesco

Channel 4 signs up more than 60 brands for Black to Front channel takeover

Every ad break throughout today will feature only ads with a black lead or majority black cast.

Emily Rule: enters newly created head of strategy role

Wunderman Thompson raids BBH for new head of strategy

Emily Rule will report to UK chief strategy officer Sid McGrath.

Ian Heartfield and Franki Goodwin review recent ads

Creative chiefs review the latest ads.

Pick of the Week: HSBC gets to the crux of a very real problem

No Fixed Address service is created in partnership with Shelter.

HSBC UK & Shelter win Grand Prix at Outdoor Media Awards 2021

MediaCom's Gill Reid wins inaugural Outstanding Contribution to Outdoor Award

Proof of outdoor’s rude health

The Outdoor Media Awards 2021 winners reflect a pandemic year in which outdoor felt like the medium that mattered.

HSBC partners Shelter to break the cycle of homelessness

Campaign showcases HSBC’s No Fixed Address service.