IKEA News, Articles & Analysis

Read the latest IKEA News, Articles & Analysis at Campaignlive UK

Articles: 50 Results
Very surprising: online retailer beats John Lewis as most engaging Christmas ad

Very surprising: online retailer beats John Lewis as most engaging Christmas ad

Dogs Trust's 'A dog is for life, not just for Christmas' comes top in brand favourability.

Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and more

Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and more

Countdown to Christmas continues...

Ikea's first Christmas ad tackles 'home shame' during festivities

Ikea's first Christmas ad tackles 'home shame' during festivities

Work by Mother is set to original grime track...

Ikea hosts Swedish Santa Lucia celebrations

Ikea hosts Swedish Santa Lucia celebrations

Winter festival will have choir singers and Swedish food buffet.

Ikea and Sonos unveil immersive theatre experience

Ikea and Sonos unveil immersive theatre experience

Multisensory experience explores how sound impacts emotions.

Ikea launches furniture-rental service across all markets

Ikea launches furniture-rental service across all markets

Roll-out follows trial in Netherlands, Sweden and Switzerland.

National Cleaning Week: How brands are nudging consumers to clean up

National Cleaning Week: How brands are nudging consumers to clean up

Campaign looks at some of this year's best 'green marketing' initiatives to celebrate National Cleaning Week.

Saatchi's Rose on the 5 best TV ads of the moment

Saatchi's Rose on the 5 best TV ads of the moment

We ask one Thinkbox Academy member to cast her eyes over the best TV creative from the past two months.

Pick of the Week: All aboard the Good Ship Ikea

Pick of the Week: All aboard the Good Ship Ikea

This playful activation delivers both a serious message and tangible results as it sails along.

Ikea giant bath toy sets sail to clear rubbish from waterways

Ikea giant bath toy sets sail to clear rubbish from waterways

Stunt marks opening of Greenwich store.