ITV News, Articles & Analysis

Read the latest ITV News, Articles & Analysis at Campaignlive UK

Articles: 40 Results
This Morning Live returns with increased content and 'exclusive' experiences

This Morning Live returns with increased content and 'exclusive' experiences

This Morning Live is taking place for the second year running, bringing the ITV daytime show to life through brand

ITV boss McCall slams 'arbitrary, ineffective' pre-9pm junk food ad ban plan

ITV boss McCall slams 'arbitrary, ineffective' pre-9pm junk food ad ban plan

ITV's chief executive Carolyn McCall has criticised a possible ban on advertising foods high in fat, salt and sugar on

ITV signs up Budweiser, Volkswagen and Screwfix to sponsor World Cup coverage

ITV signs up Budweiser, Volkswagen and Screwfix to sponsor World Cup coverage

ITV has signed up a trio of brands to sponsor its coverage of this summer's World Cup, which takes place

Find out who's made it into the Power 100 2018

Find out who's made it into the Power 100 2018

Welcome to the Power 100 2018, the definitive list of the inspirational movers and shakers in the UK marketing scene

Aldi partners with ITV for full ad break entirely in sign language

Aldi partners with ITV for full ad break entirely in sign language

ITV and Aldi will mark the start of Deaf Awareness Week with an ad break during Coronation Street in which

ITV expects 2% ad revenue rise thanks to World Cup and digital growth

ITV expects 2% ad revenue rise thanks to World Cup and digital growth

ITV is expecting ad revenues to rise 2% in the first half of the year thanks to strong online growth

ITV appoints Uncommon for ad brief as broadcaster plots brand review

ITV appoints Uncommon for ad brief as broadcaster plots brand review

ITV has appointed Uncommon to work alongside ITV Marketing and ITV Creative on a future-facing brand strategy, following a competitive

Has Sir Martin Sorrell been a positive force for the ad industry?

Has Sir Martin Sorrell been a positive force for the ad industry?

No matter that he dragged the global ad industry kicking and screaming into the modern age, Sir Martin Sorrell will

Gender pay gap: Marketing, media and advertising firms under the spotlight

Gender pay gap: Marketing, media and advertising firms under the spotlight

Discover how brands, agencies and media owners are performing in the quest for gender pay parity.

ITV drops late penalty charges for ad bookings to woo advertisers

ITV drops late penalty charges for ad bookings to woo advertisers

ITV is dropping late penalty charges for ad bookings in April and May in what is said to be an