ITV News, Articles & Analysis

Read the latest ITV News, Articles & Analysis at Campaignlive UK

Articles: 126 Results
BritBox to launch with 'high-profile' marketing campaign

BritBox to launch with 'high-profile' marketing campaign

Service will cost £5.99.

ITV claims Sky's platform power cost it £1m in ad revenue on one series

ITV claims Sky's platform power cost it £1m in ad revenue on one series

Platforms should better compensate PSBs for content...

McDonald's launches blockbuster-inspired idents for ITV film sponsorship

McDonald's launches blockbuster-inspired idents for ITV film sponsorship

Just like acting, fast food is all about the delivery.

ITV launches studio tour to bring 'household brands' to life

ITV launches studio tour to bring 'household brands' to life

Fans will be able to get a glimpse of Television Centre.

Fake followers found all over Love Island contestants' Instagram accounts

Fake followers found all over Love Island contestants' Instagram accounts

'It is what it is' may be this year's Love Island catchphrase, but all is not what it seems on

ITV scraps late booking fees for second year

ITV scraps late booking fees for second year

Move coincides with new series of Love Island.

Love Island breaks series-opener record with 3.3m viewers

Love Island breaks series-opener record with 3.3m viewers

Programme was most watched this year among 16- to 24-year-olds.

ITV and Global form podcast partnership

ITV and Global form podcast partnership

Two-year deal includes promotion of shows such as Love Island across Capital and Heart.

Love Island offers brands a 'smorgasbord' of opportunities

Love Island offers brands a 'smorgasbord' of opportunities

ITV reality show is back for another year, with Uber Eats, VO5, Samsung and more getting in on the action.

Britain's Got Talent finale is most-watched ITV show this year

Britain's Got Talent finale is most-watched ITV show this year

It is the first programme on ITV to peak with more than 10 million viewers in 2019 so far.