ITV News, Articles & Analysis
Read the latest ITV News, Articles & Analysis at Campaignlive UK
ITV said a trial period during the autumn, in which the standard nine-week deadlines were suspended, was “successful”.
Changing viewing habits have led to broadcaster's business restructure.
ITV and Goodstuff, meanwhile, won the Grand Prix for the best overall media campaign for the second year running.
From today, agencies from Omnicom and Publicis Groupe will have access to the long-awaited ad-buying platform for ITV Hub.
Campaign highlights role of black art, food and literature in Britain.
The broadcaster decided to combat rising complaints by getting more vocal about its support for Diversity.
Broadcaster earns 'respect' for work by Uncommon.
Broadcaster has set up Studio 55 Ventures for the project.
Agencies are cautiously optimistic as September spend forecasts show improvement.
Advertisers will be able to accurately target customised audiences without requiring any personal data to be shared or using third-party
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