Lidl News, Articles & Analysis

Read the latest Lidl News, Articles & Analysis at Campaignlive UK

Articles: 48 Results
Aldi: its Christmas ad tells the story of Ebanana Scrooge

Aldi takes effectiveness festive ad crown over John Lewis, O2, M&S and others

Kantar assessed 24 Christmas ads.

Clockwise from top left: Aldi, John Lewis, Lidl, Sainsbury's

Which retailers won the Christmas campaign battle on social media?

Retailers are battling for the attention of the public during the most important trading period of the calendar year, but

From top left, clockwise: Ads from Lidl, John Lewis, Boots and M&S Food.

Campaign podcast: Christmas ads special, part one

Top creatives from Droga5 and AMV BBDO hand down their verdict on Christmas ads from John Lewis, Disney, Boots, M&S

Lidl: a Christmas in the future that's wildly different but reassuringly familiar

Lidl predicts what a future Christmas looks like... and it’s scary

Ad features laser knives, Lidl space jumpers and a dog with special powers

C4 secures Lidl and Cinch sponsorships

Separate deals cover Sunday Brunch and cricket.

Lidl consolidates UK media account with OMD

Final shootout against Starcom.

Lidl calls £55m buying review

German supermarket is reviewing media requirements across European markets.

Supermarket brands to unite against racism in Channel 4 ad break takeover

Aldi, Asda, Co-op, Iceland, Lidl, M&S, Tesco and Waitrose to show solidarity after Sainsbury's Christmas ad targeted for racial abuse.

Lidl sends up typical Christmas ads in animation slathered with ‘emotional gravy’

‘We don’t need cutesy characters when carrots taste this good’, the narrator sings, as a Kevin-lookalike is speared with a

Lidl appoints We Are Social as retained social media agency

Supermarket previously worked with 360i and successor Dentsu X.