Lidl News, Articles & Analysis
Read the latest Lidl News, Articles & Analysis at Campaignlive UK
Lidl to stage gin-themed tour
The supermarket's House of Hortus pop-up gin club will showcase different-flavoured liqueurs.
Lidl creates giant bag-for-life installation for northern tour
Activation, which includes wine and food tastings, starts in Manchester.
TBWA gets an unpleasant Lidl surprise
The loss of Lidl shows TBWA\London is still a work in progress.
Lidl splits with TBWA after five years
Discount supermarket chain Lidl has parted company with its ad agency TBWA\London and called a review of its £70m account.
Lidl creates bakery pop-up for youths to discuss mental health
Lidl is touring Ireland with a pop-up bakery to encourage people to speak openly about mental health.
Who's in, who's out? England's sponsor line-up in the Southgate era
England are out of the men's World Cup but with pride restored and a new era ahead of them. So
OMD UK lands Lidl's £70m media planning account
OMD UK has landed Lidl's estimated £70m strategic media planning account after a competitive review.
Lidl launches media-planning agency review
Lidl is splitting its UK media account and has launched a review for an agency to handle the planning side
Sainsbury's is now the weakest link among big four supermarkets
A day after Sainsbury's confirmed its market-reshaping plan to merge with Asda, the latest sales figures reveal it is the
Tesco above-the-line adspend surges as rivals retrench
Tesco increased the amount it spent on "traditional" media by more than two-thirds last year, data from Ebiquity shows.
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