L'Oreal News, Articles & Analysis

Read the latest L'Oreal News, Articles & Analysis at Campaignlive UK

Articles: 39 Results
Garnier, Dyson and Laura Mercier partner with Vogue for beauty event
August 13, 2019 by Fayola Douglas

Garnier, Dyson and Laura Mercier partner with Vogue for beauty event

Experience will host masterclasses.

L'Oreal on the media agency of the future and being a smarter client
June 27, 2019 by Gideon Spanier

L'Oreal on the media agency of the future and being a smarter client

Beauty brand does not just expect change from Essence and says it must change its own ways of working.

L'Oréal and Vogue challenge beauty perceptions after 50
June 13, 2019 by Georganna Simpson

L'Oréal and Vogue challenge beauty perceptions after 50

L'Oréal Paris partnered with British Vogue to make a stylish statement about the need to celebrate mature women

Essence steps up to help WPP retain L'Oreal UK media
June 07, 2019 by Gideon Spanier

Essence steps up to help WPP retain L'Oreal UK media

Sister agency Wavemaker previously handled duties.

Munroe Bergdorf: Brands should 'embrace the radicals'
May 15, 2019 by Brittaney Kiefer

Munroe Bergdorf: Brands should 'embrace the radicals'

Trans activist and model, who was fired by L'Oréal in 2017, said brands should get behind controversial voices.

JCDecaux joins growing list of corporate donors to fund Notre Dame rebuild
April 17, 2019 by Ben Bold

JCDecaux joins growing list of corporate donors to fund Notre Dame rebuild

French outdoor ad specialist joins backers including L'Oréal, LVMH and Apple.

WPP and Dentsu face off in L'Oreal's £106m UK media contest
April 09, 2019 by Gideon Spanier

WPP and Dentsu face off in L'Oreal's £106m UK media contest

Only two agency groups left in the race after L'Oréal cuts shortlist.

L'Oreal and Vogue create magazine to say 'age is not an issue'
April 05, 2019 by Brittaney Kiefer

L'Oreal and Vogue create magazine to say 'age is not an issue'

Special edition has Jane Fonda on the cover to help make women over 50 more visible.

YSL to open 'gas station' in desert during Coachella
April 05, 2019 by Ben Bold

YSL to open 'gas station' in desert during Coachella

Pop-up will replace fuel pumps with make-up refills.

L'Oreal shortlists four agencies for UK media pitch
March 06, 2019 by Gideon Spanier

L'Oreal shortlists four agencies for UK media pitch

The beauty company is Britain's fifth biggest advertiser with £106m spend.