Mars News, Articles & Analysis

Read the latest Mars News, Articles & Analysis at Campaignlive UK

Articles: 67 Results
A definitive list of the scariest ads ever

A definitive list of the scariest ads ever

Probably best not to read this at night...

Maltesers celebrates female friendships in latest work

Maltesers celebrates female friendships in latest work

Campaign marks change in creative direction...

HAT sells old ads to care homes to help dementia sufferers

HAT sells old ads to care homes to help dementia sufferers

Initiative sees past ads shown in care homes.

Turkey of the Week: Galaxy jumps on the self-care bandwagon

Turkey of the Week: Galaxy jumps on the self-care bandwagon

The message of this ad is problematic.

Mars and Unilever on 'moral and business responsibility' to improve online safety

Mars and Unilever on 'moral and business responsibility' to improve online safety

Debate has moved 'from brand safety to public safety', members of new alliance say.

Mars reveals gender bias in own advertising

Mars reveals gender bias in own advertising

Food company calls for greater diversity and less stereotyping in communications.

Mars' Mitch Oliver wins Marketing Society's Bravest Marketing Leader award

Mars' Mitch Oliver wins Marketing Society's Bravest Marketing Leader award

Oliver was chosen from shortlist of five.

YouTube Works 2019: Best Long-Term Effectiveness

YouTube Works 2019: Best Long-Term Effectiveness

Mars Wrigley rapped for 'sexually suggestive' ad placement

Mars Wrigley rapped for 'sexually suggestive' ad placement

The ad for Extra gum showed a couple kissing on a bed before being interrupted by her parents.

ASMR: KFC, Lynx, Netflix and the bizarre online trend you've probably never heard of

ASMR: KFC, Lynx, Netflix and the bizarre online trend you've probably never heard of

Pop your headphone in for these ASMR-inspired ads.