Mars News, Articles & Analysis
Read the latest Mars News, Articles & Analysis at Campaignlive UK
Specially edited versions of ads for Nationwide, Maltesers and McCain will appear in an ad break takeover during tonight's Gogglebox
How the Mars-owned brand recreated sunny West Coast America in wintry west London for a surreal ad shoot with one
Sir Elton John is to replace Mr Bean as the face of Snickers' ongoing "You're not you when you're hungry"
Mars has consolidated its estimated $1.8bn (£1.4bn) global media planning and buying business into Group M's MediaCom, following a six-month
Mars' decision to pull all advertising from YouTube in the UK creates an opportunity for ITV to take a greater
Mars Wrigley Confectionery is targeting a younger demographic of adults with the launch campaign for Maltesers Buttons, a new product
England are out of the men's World Cup but with pride restored and a new era ahead of them. So
Consumers are evolving, brands must also - leading marketers from Mars, BT, Disney, Shell, CoverGirl and Karmarama tell how....
Mars has promoted its chief marketing and customer officer, Andrew Clarke, to the role of global president of Mars Wrigley
Galaxy, the Mars chocolate brand, is creating a giant edible billboard to encourage shoppers to view pleasure as a necessity
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