MasterCard News, Articles & Analysis

Mastercard shines spotlight on Brit School students for Brit Awards work by McCann

Students were given a #ShoutOut while showcasing their creative skills.

Mastercard partners Brit Awards for a schedule of charitable shows

Craig David, Joy Crookes and Bastille will perform in support of War Child.

The Marketing Society Brand of the Year 2021: the shortlist

Ten brands that take risks and stand out were shortlisted for this year’s award.

Cannes Lions: See all the Grand Prix winners

Mastercard enters five-year partnership with World Rugby women’s game

The deal aims to accelerate the development of Women in Rugby.

How four brands are supporting Naomi Osaka as she takes a break from tennis

Mental health organisations are also standing behind Osaka's decision

Mastercard leads Brits digital celebrations with dance challenge

The winning submissions will appear in its ITV idents.

The unlimited potential of live storytelling in sports marketing

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of

Mastercard CMO: Marketers risk losing their credibility and seat at the table

Dozens of new technologies are disrupting the art of marketing in unprecedented ways, bringing about an inflection point where some

'Priceless' pivot: how Mastercard took exclusive experiences online

Raja Rajamannar told Campaign Connect audience how brand's pre-Covid-19 risk planning and well-formed brand purpose guided actions through crisis.