Microsoft News, Articles & Analysis

Read the latest Microsoft News, Articles & Analysis at Campaignlive UK

Articles: 39 Results
Best ads in 50 years: Microsoft Xbox's timely strapline

Best ads in 50 years: Microsoft Xbox's timely strapline

We look back on the best advertising in the past half-century

McCann London promotes Sanjiv Mistry and Jamie Mietz

McCann London promotes Sanjiv Mistry and Jamie Mietz

The pair will be creative chiefs at McCann's Microsoft unit.

Apple retains crown as world's most valuable brand as Facebook value sinks

Apple retains crown as world's most valuable brand as Facebook value sinks

Apple has beaten Google to the top, with Amazon in third place.

A letter to James Corden: it's time to get off the gravy train

A letter to James Corden: it's time to get off the gravy train

Creature's chief creative officer and co-founder says goodnight and good riddance to the advertising career of one Mr James Kimberley

The worst and best of James Corden in advertising

The worst and best of James Corden in advertising

As James Corden's relationship with price comparison site Confused.com comes to an end, Campaign takes a look back at the

Microsoft face-recognition tech gets some bias training

Microsoft face-recognition tech gets some bias training

Microsoft has updated its facial-recognition technology to recognise various skin tones and associate more genders with search terms.

An interview in pursuit of truth

An interview in pursuit of truth

It's an interview with a difference. An interview-flip was the first event to kick off Campaign's 50th birthday in Cannes. Campaign

Xbox made Cannes Lions history by turning gamers into entrepreneurs

Xbox made Cannes Lions history by turning gamers into entrepreneurs

Microsoft Xbox and McCann London won the first Cannes Lions Grand Prix in eCommerce. Campaign speaks to the creative directors

The creative imperative for disability tech

The creative imperative for disability tech

The call to develop products and experiences that promote inclusion and help people with disabilities overcome the challenges they face

Direct Lions yields more awards for McCann, Adam & Eve/DDB and AMV BBDO

Direct Lions yields more awards for McCann, Adam & Eve/DDB and AMV BBDO

McCann London picked up the UK's only gold in the Direct Lions at Cannes for "Xbox design lab originals: the