Mondelez News, Articles & Analysis
Read the latest Mondelez News, Articles & Analysis at Campaignlive UK
Public are voting for which of three new varieties will enter line-up permanently.
VCCP spot shows father and son in high-seas adventure.
Haven't we seen this ad before?
From a neuroscience perspective, a divisive product is likely to resonate with consumers.
Brands are uniting in time for Easter.
Agency already works on Mondelez sibling brand Cadbury.
Trebor had it better in the 1990s.
Confectionery brand pulls references to digging near historic sites after complaints from archaeologists.
The confectionery giant has launched an interactive egg hunt at Waterloo Station.
Elements in Cadbury's Freddo campaign have been banned by the ASA.
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