Paddy Power News, Articles & Analysis

Read the latest Paddy Power News, Articles & Analysis at Campaignlive UK

Articles: 29 Results
Paddy Power recruits Ryan Giggs' brother to herald death of loyalty

Paddy Power recruits Ryan Giggs' brother to herald death of loyalty

Ad sends up infamous affair between his ex-wife and brother

Hot in 2018: Top 9 press ads

Hot in 2018: Top 9 press ads

Throughout December, we are revealing the best of our industry in 2018.

4 ways to be creative: Paddy Power, Ebay, Sky and Coca-Cola

4 ways to be creative: Paddy Power, Ebay, Sky and Coca-Cola

Creativity may be unpredictable but the best ideas are always remembered, as four MediaCom clients explain

Gambling brands agree voluntary live sports ad ban

Gambling brands agree voluntary live sports ad ban

'Whistle-to-whistle' blackout likely to come into force in 2019.

Brave Brand of the Year: will you be voting for McCain, Monzo, Nike or Paddy Power?

Brave Brand of the Year: will you be voting for McCain, Monzo, Nike or Paddy Power?

The shortlist for The Marketing Society Brave Brand of the Year 2018 in association with Campaign, sponsored by IBM iX,

Why Paddy Power's Paul Mallon enjoys giving people a 'what the fuck' experience

Why Paddy Power's Paul Mallon enjoys giving people a 'what the fuck' experience

The betting brand is marking its 30th anniversary with a 'Museum of Mischief' in Dublin this week.

Paddy Power marketer picks his top 10 stunts

Paddy Power marketer picks his top 10 stunts

The betting brand known for delivering big stunts - often involving pants - is marking its 30th anniversary this week,

Paddy Power marks 30th with museum of its best ads

Paddy Power marks 30th with museum of its best ads

Paddy Power is marking its 30th anniversary with a museum in Dublin that showcases its marketing campaigns over its history.

Paddy Power taunts Catholic Church with giant drive-thru confession box

Paddy Power taunts Catholic Church with giant drive-thru confession box

Paddy Power has marked the Pope's visit to Ireland by constructing a gigantic confession box in Dublin that drivers can

Paddy Power launches 'pants protest' at Premier League for Brighton Pride

Paddy Power launches 'pants protest' at Premier League for Brighton Pride

Paddy Power will fire thousands of rainbow-coloured pants in the crowds at Brighton Pride this weekend to challenge a lack