Pernod Ricard News, Articles & Analysis
Read the latest Pernod Ricard News, Articles & Analysis at Campaignlive UK
A restriction-free summer paves the way for on-trade experiences
San Miguel, Malfy Gin and Sanpellegrino aim to enhance the appeal of pubs, bars and restaurants.
Should creatives consider phobias when creating ads?
While there are many phobias and those with them won't all react in the same way, it's worth taking them
Stoneleigh Wine opens plant surgery at Broadway Market
Activation will run for three days and invites people to have their plants nurtured whilst sipping on a glass of
Malfy 'transports' gin lovers to the Amalfi coast
Gin brand hosts pop-up culinary experience with a cocktail masterclass.
Jameson hosts a St Paddy's house party and everyone's invited
There will be DJs in the living room and comedy in the kitchen.
Jameson Irish Whiskey's first masterbrand campaign 'in years' stars Aisling Bea
Spot sheds boys-club stereotypes.
The Glenlivet hosts sensory whisky-tasting experience
Guests will be thrust into darkness to enhance their other senses.
Malibu brings the beach to east London
Ibiza Weekender star David Potts will be the resort's head rep.
Pick of the Week: Glenlivet scores a hit with a summery repositioning
One highly entertaining 'Scotsman' elevated the live experience.
The Glenlivet breaks whisky conventions with exotic pop-up
The experience aims to challenge traditional whisky stereotypes.
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