Snapchat News, Articles & Analysis

Read the latest Snapchat News, Articles & Analysis at Campaignlive UK

Articles: 45 Results
Snapchat to share insight data with its influencers and creators

Snapchat to share insight data with its influencers and creators

Snap will begin sharing new analytics with creators around the world, including Snapchatters with Official Stories and additional creators who

Snapchat throws its marketing API open to all

Snapchat throws its marketing API open to all

As part of its ongoing move towards automation, Snapchat has finally made its marketing API (application programming interface) open to

Snapchat's revenue and user growth sees share soar but analysts remain sceptical

Snapchat's revenue and user growth sees share soar but analysts remain sceptical

Snap's revenue growth of 104% to $824.9m (£592m) came at a cost with the company posting a net loss of

Should brands for over-18s avoid Snapchat altogether?

Should brands for over-18s avoid Snapchat altogether?

After Diageo was slapped on the wrist for its Captain Morgan Snapchat Lens, would grown-up brands be wise to avoid

Diageo pulls all ads from Snapchat

Diageo pulls all ads from Snapchat

Drinks giant Diageo has suspended advertising on Snapchat across the world after its use of a Lens was criticised by

Samsung is first brand in UK to try out Snapchat's new sponsored animated filters

Samsung is first brand in UK to try out Snapchat's new sponsored animated filters

Samsung is running the first sponsored Snapchat animated filter in the UK on Christmas Day.

Snap opens accelerator programme to start-ups in EMEA

Snap opens accelerator programme to start-ups in EMEA

Snap is extending its Accelerate programme to the EMEA region, offering VC-backed start-ups a chance to kickstart and scale their

Advertisers will be able to build their own AR lenses with Snapchat's Lens Studio

Advertisers will be able to build their own AR lenses with Snapchat's Lens Studio

Snapchat has made it easier for advertisers to build their own augmented reality (AR) lenses with a Windows and Mac

Sainsbury's and Snapchat want to turn consumers into singing brussels sprouts this Christmas

Sainsbury's and Snapchat want to turn consumers into singing brussels sprouts this Christmas

Sainsbury's has created a Snapchat Lens that will turn users into a singing brussels sprout.

Snapchat redesigns to separate social and publisher content but ads are not affected

Snapchat redesigns to separate social and publisher content but ads are not affected

Snapchat has reorganised its app to put snaps and stories from friends to the left of its camera landing page