Snapchat News, Articles & Analysis
Read the latest Snapchat News, Articles & Analysis at Campaignlive UK
Snap content chief Nick Bell to depart after five years
Former News Corp executive says he is ready for 'next adventure'.
Snapchat daily active users down 2 million but revenue growth remains strong
Parent Snap expects another fall in user numbers next quarter.
Social closes in on search as most popular method of researching brands
Nearly half of UK web users have made a purchase through social media, a new report claims.
MPs accuse government of 'hiding' over social media regulation
Senior MPs complain that only three of 42 previously made recommendations have been accepted outright by the government, while four
Snapchat UK ad revenue forecast downgraded as programmatic buying lowers prices
UK ad revenue for 2018 now forecast at £68.4m by eMarketer, down from £104.8m earlier in the year.
Snapchat links visual search to Amazon listings
New function is claimed to recognise barcodes as well as products themselves.
Alcohol brands sign pledge for responsible social advertising
Facebook, Snap, Twitter and YouTube join 11 alcohol producers in a promise to improve targeting and opt-out mechanisms.
Snap grew revenues faster than users
With revenue growth of 44% and user growth of 8%, average revenue per user grew by 34%.
Three grabs first sponsored Snappable AR Lens
Snapchatters will be able to use their face to control a football-themed game featuring Three's new mascot the Puggerfly, in
Now brands will be able to track effect of Snapchat ads on in-store purchases
Snapchat has partnered with Axciom's ID resolution provider LiveRamp to launch a new measurement product called Offine Sales Impact.
Campaign Jobs
-
Senior Planner - ATL Creative Agency up to £60,000 per annum + benefits Lucky7 Recruitment, London (Central), London (Greater)
-
FABULOUS AGENCY FREELANCE ROLES - AM, SAM , AD and BD!!! Want a day rate to make your friends jealous from £180 - £280 per day Barker Graves, London (Greater)
-
Strategy Director £70000 - £80000 per annum Twist Recruitment, London