Sony News, Articles & Analysis

Read the latest Sony News, Articles & Analysis at Campaignlive UK

Articles: 15 Results
Amplify and Sony win Grand Prix at Campaign Experience Awards
April 13, 2021 by Staff

Amplify and Sony win Grand Prix at Campaign Experience Awards

Xbox, Lego and Microsoft also produced winning projects.

Sony creates 3D experience for Tate McRae
March 15, 2021 by Fayola Douglas

Sony creates 3D experience for Tate McRae

The campaign showcases Sony's Spatial Reality Display.

Campaign Experience Awards 2021: shortlist revealed
February 24, 2021 by Staff

Campaign Experience Awards 2021: shortlist revealed

Winners will be announced at an online ceremony.

Fortnite enlists Pele to bring new football features to its users
January 21, 2021 by Fayola Douglas

Fortnite enlists Pele to bring new football features to its users

The game has partnered 23 football clubs.

The scale of virtual events is exciting – here's how they can create exclusivity too
January 20, 2021 by Annabel Holmes

The scale of virtual events is exciting – here's how they can create exclusivity too

The use of non-fungible tokens – unique digital souvenirs that sit on the blockchain – offers a way to create

Sony PlayStation 5 takeover of London landmarks culminates with Piccadilly Lights
November 20, 2020 by Fayola Douglas

Sony PlayStation 5 takeover of London landmarks culminates with Piccadilly Lights

Launch has taken place in 25 global locations.

Four ways to play in the branded gaming ecosystem
November 10, 2020 by Adam Mingay

Four ways to play in the branded gaming ecosystem

With two consoles released this week, can gaming fill the void left by IRL experiences during the second lockdown?

Sony breaks the ice with first PlayStation 5 global campaign
August 20, 2020 by Emmet McGonagle

Sony breaks the ice with first PlayStation 5 global campaign

Work created by Adam & Eve/DDB.

Pick of the Week: Sony PlayStation's unnerving spot has loads of heart(s)
February 27, 2020 by Simon Gwynn

Pick of the Week: Sony PlayStation's unnerving spot has loads of heart(s)

It's offaly freaky.

Sony PlayStation delves into heart of gaming with unromantic spot
February 12, 2020 by Emmet McGonagle

Sony PlayStation delves into heart of gaming with unromantic spot

Ad encourages gamers to 'feel more than love this Valentine's'