Sony News, Articles & Analysis

Read the latest Sony News, Articles & Analysis at Campaignlive UK

Articles: 15 Results
Amplify and Sony win Grand Prix at Campaign Experience Awards

Amplify and Sony win Grand Prix at Campaign Experience Awards

Xbox, Lego and Microsoft also produced winning projects.

Sony creates 3D experience for Tate McRae

Sony creates 3D experience for Tate McRae

The campaign showcases Sony's Spatial Reality Display.

Campaign Experience Awards 2021: shortlist revealed

Campaign Experience Awards 2021: shortlist revealed

Winners will be announced at an online ceremony.

Fortnite enlists Pele to bring new football features to its users

Fortnite enlists Pele to bring new football features to its users

The game has partnered 23 football clubs.

The scale of virtual events is exciting – here's how they can create exclusivity too

The scale of virtual events is exciting – here's how they can create exclusivity too

The use of non-fungible tokens – unique digital souvenirs that sit on the blockchain – offers a way to create

Sony PlayStation 5 takeover of London landmarks culminates with Piccadilly Lights

Sony PlayStation 5 takeover of London landmarks culminates with Piccadilly Lights

Launch has taken place in 25 global locations.

Four ways to play in the branded gaming ecosystem

Four ways to play in the branded gaming ecosystem

With two consoles released this week, can gaming fill the void left by IRL experiences during the second lockdown?

Sony breaks the ice with first PlayStation 5 global campaign

Sony breaks the ice with first PlayStation 5 global campaign

Work created by Adam & Eve/DDB.

Pick of the Week: Sony PlayStation's unnerving spot has loads of heart(s)

Pick of the Week: Sony PlayStation's unnerving spot has loads of heart(s)

It's offaly freaky.

Sony PlayStation delves into heart of gaming with unromantic spot

Sony PlayStation delves into heart of gaming with unromantic spot

Ad encourages gamers to 'feel more than love this Valentine's'