Three News, Articles & Analysis

Read the latest Three News, Articles & Analysis at Campaignlive UK

Articles: 64 Results
New-business market improves as clients move out of crisis mode

New-business market improves as clients move out of crisis mode

Appointments fell by 24.8% year on year in first nine months of 2020.

Three’s ‘modern-day tapestry’ documents life in lockdown

Three’s ‘modern-day tapestry’ documents life in lockdown

The artwork is displayed at Mudchute farm and on social media.

Wonderhood scoops Three advertising account

Wonderhood scoops Three advertising account

Business was previously held by Wieden & Kennedy London.

Pitch Update: Three shortlists agencies for ad pitch, Scottish Power reviews media

Pitch Update: Three shortlists agencies for ad pitch, Scottish Power reviews media

ITV also awarded its media account to Essence this week.

Three and W&K's decade-long mission for viral fame

Three and W&K's decade-long mission for viral fame

W&K won creative account in 2011.

Three and Wieden & Kennedy split after 10 years

Three and Wieden & Kennedy split after 10 years

Review follows exit of CMO Shadi Halliwell...

Three 'Real 5G' ads banned for being misleading

Three 'Real 5G' ads banned for being misleading

ASA banned work because consumers wouldn't understand how Three was justifying its superior 5G coverage.

Three UK CMO Shadi Halliwell departs as part of major restructure

Three UK CMO Shadi Halliwell departs as part of major restructure

Chief executive Dave Dyson is also stepping down.

Pick of the Week: Three paints an optimistic vision of the future

Pick of the Week: Three paints an optimistic vision of the future

In Three's ad, the future of British life doesn't seem so bleak.

Three counters Britain's future threats in joyous 'Phones are good' sequel

Three counters Britain's future threats in joyous 'Phones are good' sequel

Ad asks: 'Hey UK, U OK hun?'