Three News, Articles & Analysis

Read the latest Three News, Articles & Analysis at Campaignlive UK

Articles: 52 Results
Three to launch world's first live holographic ad to promote 5G

Three to launch world's first live holographic ad to promote 5G

Footage of four internet stars will be portrayed as 'supercharged' CGI avatars in real time.

EE complains to ASA over rival Three's claim to have the only 'real' 5G

EE complains to ASA over rival Three's claim to have the only 'real' 5G

'If it's not Three, it's not real #5G,' the ad claimed.

Three creates in-store future of living experience to launch 5G

Three creates in-store future of living experience to launch 5G

Brand shows how the technology will 'revolutionise' how we live.

New-business appointments fall 12% in H1

New-business appointments fall 12% in H1

AAR expects full year to be largely in line with 2018 as outstanding reviews are completed.

'Dragvertising': pinkwashing or a step forward for LGBT+ equality?

'Dragvertising': pinkwashing or a step forward for LGBT+ equality?

More marketers are using drag queens in campaigns, but is this just a form of pinkwashing?

Pick of the Week: Joan Collins ghosts Kevin Bacon in Three's campaign

Pick of the Week: Joan Collins ghosts Kevin Bacon in Three's campaign

It's anchors away for Dynasty's Dame Joan Collins as she gives the nation some less-than-motherly advice.

Joan Collins tells consumers to 'ditch and switch' in social spot for Three

Joan Collins tells consumers to 'ditch and switch' in social spot for Three

Campaign launches today on Instagram, Twitter and Facebook...

Three puts media account up for review

Three puts media account up for review

Mindshare has held business since 2006.

Mobile network Smarty urges people to ask for a discount in new spot

Mobile network Smarty urges people to ask for a discount in new spot

Stunt shows people missing deals staring at them in the face.

Three Mobile appoints MRM McCann London to customer experience account

Three Mobile appoints MRM McCann London to customer experience account

Agency will work alongside Wieden & Kennedy London, Gravity Road and Mindshare.