Visa News, Articles & Analysis

Read the latest Visa News, Articles & Analysis at Campaignlive UK

Articles: 7 Results
Everybody's beautiful game - how brands are waking up to the Women's World Cup

Everybody's beautiful game - how brands are waking up to the Women's World Cup

With the Women's World Cup in full swing, Campaign discovers why the women's game is both a trendsetter and positive

Turkey of the week: Transaction declined on Visa's World Cup receipt ad

Turkey of the week: Transaction declined on Visa's World Cup receipt ad

Visa UK's quick turnaround tribute to Gareth Southgate hits the credit limit.

Adidas' World Cup campaign foiled by Nike, survey shows

Adidas' World Cup campaign foiled by Nike, survey shows

Nike successfully ambushed this year's World Cup, with over 50% of consumers believing the sportswear brand was an official tournament

Visa renames Southgate tube station 'Gareth' to welcome England football team home

Visa renames Southgate tube station 'Gareth' to welcome England football team home

Visa has arranged for Transport for London to rename Southgate tube station in North London as "Gareth Southgate" for two

Coke, Adidas, Visa and McDonald's get their global vs local World Cup ad strategies put on trial

Coke, Adidas, Visa and McDonald's get their global vs local World Cup ad strategies put on trial

For brands, football is incredibly connective on a global scale. But World Cup marketing campaigns can be anything from classic

As customers stop taking out cards to pay, Visa turns to sensory branding

As customers stop taking out cards to pay, Visa turns to sensory branding

Visa has a new chime, designed specifically to give customers the reassurance that their payment has gone through when they're

M&S, Starbucks, Microsoft and L'Oréal named among world's most ethical companies

M&S, Starbucks, Microsoft and L'Oréal named among world's most ethical companies

A number of leading consumer brand owners have been named in an annual list of the world's most ethical companies.