Vodafone News, Articles & Analysis
Read the latest Vodafone News, Articles & Analysis at Campaignlive UK
Vodafone has been criticised for misleading consumers with a Martin Freeman-starring TV and radio ad that implied that internet customers
If I could give some advice to my younger self at the start of her career it would be many
In the third episode of this six-part mini-series, brand marketers including Missguided's chief customer officer Kenyatte Nelson and Vodafone's brand
If a client decides to take its media buying in-house, it is a sign you have done your job and
Vodofone had to learn how to engage a new demographic, and fast.
Brainlabs has won a brief to help Vodafone to take its digital media-buying in-house globally.
Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018 Effie Effectiveness Index, replacing last year's
Vodafone cut through to reach the under-25s with the launch campaign for its youth-oriented Voxi network - and, with Wavemaker,
What did the mobile network learn about targeting people aged 25 and under from last summer's launch of its SIM-only
A Vodafone ad featuring Martin Freeman in a crime caper storyline has been given the green light by the Advertising
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