FMCG News, Articles & Analysis

Read the latest FMCG News, Articles & Analysis at Campaignlive UK

Articles: 143225 Results
Betting shirt sponsorships: the beginning of the end?

Betting shirt sponsorships: the beginning of the end?

Consumer sentiment seems to be aligning with government recommendations.

McDonald's Austria "Our plastic straws go for a swim" by Virtue

McDonald's Austria "Our plastic straws go for a swim" by Virtue

, Virtue Worldwide for McDonald's

McDonald's Austria bids farewell to its plastic straws with the creation of an upcycled swimwear collection.

As advertisers, we should also practise conscious consumption

As advertisers, we should also practise conscious consumption

Patagonia was one of the first major brands to join the Stop Hate for Profit campaign. Here, its EMEA marketing

Creative agency uses Animal Crossing to source new talent

Creative agency uses Animal Crossing to source new talent

A three-month paid internship is up for grabs.

Outvertising launches adland's first LGBT+ mentoring scheme

Outvertising launches adland's first LGBT+ mentoring scheme

Initiative pairs LGBT+ mentees with senior leaders.

What I learned from being made redundant

What I learned from being made redundant

A planner shares her experience of losing her job...

BBC, ITV, Channel 4 and Channel 5 "Our stories" by Uncommon

BBC, ITV, Channel 4 and Channel 5 "Our stories" by Uncommon

The UK's four major free-to-air broadcasters came together to send a message about TV's ability to unite people during uncertainty.

Argos "Are you good to go?" by The & Partnership London

Argos "Are you good to go?" by The & Partnership London

Argos promotes its home delivery service in a bid to brighten up the British summer.

Mediahub wins Thinkbox TV Planning Awards Grand Prix for NHS

Mediahub wins Thinkbox TV Planning Awards Grand Prix for NHS

Virtual ceremony celebrated recruitment drive that had serious impact.

Let's share best practices on diversity to speed up change

Let's share best practices on diversity to speed up change

Collaborating on ideas could drive progress faster...