Social media News, Articles & Analysis

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Articles: 375 Results
Pinterest appoints Andrea Mallard as first CMO

Pinterest appoints Andrea Mallard as first CMO

Mallard has 20 years of experience in the retail sector.

MTV EMAs offer showcase for social media insurgent TikTok

MTV EMAs offer showcase for social media insurgent TikTok

The Chinese-owned platform's sponsorship of the event in Bilbao included content around the red carpet.

Facebook signs Coffee & TV as production partner to help brands improve video content

Facebook signs Coffee & TV as production partner to help brands improve video content

The Soho production company will help brands advertising on the social network to produce high-quality content.

Twitter to appear for the first time on Piccadilly Lights

Twitter to appear for the first time on Piccadilly Lights

Iconic site will show giant hashtags and branded content.

Twitter ad revenue up 29% despite user growth slowdown

Twitter ad revenue up 29% despite user growth slowdown

Social platform also posted its fourth consecutive profitable quarter.

Social closes in on search as most popular method of researching brands

Social closes in on search as most popular method of researching brands

Nearly half of UK web users have made a purchase through social media, a new report claims.

Instagram opens London pop-up to showcase brand partners

Instagram opens London pop-up to showcase brand partners

The event features six fashion brands alongside beauty and lifestyle offers.

Facebook's incoming CMO: 'What lies before us in marketing is happening whether we like it or not'

Facebook's incoming CMO: 'What lies before us in marketing is happening whether we like it or not'

HP's outgoing top marketer shares his ideas on brand-building, creativity, diversity and impact.

Actress Maisie Williams' new social media app could help agencies find creative talent

Actress Maisie Williams' new social media app could help agencies find creative talent

Game of Thrones star Maisie Williams has launched a social media app to help people break into the creative industries.

Facebook CCO D'Arcy adds global business marketing to his remit

Facebook CCO D'Arcy adds global business marketing to his remit

Mark D'Arcy, vice president and chief creative officer of Facebook Creative Shop, has taken on an expanded role as VP