FMCG News, Articles & Analysis
Read the latest FMCG News, Articles & Analysis at Campaignlive UK
Campaign is building on the success of this year's Brand Exchange - a two-day event that brought together senior marketers
Former FCB Inferno creative boss Elspeth Lynn is to join Geometry Global UK as executive creative director.
The "Man Box", or the set of attributes that rigidly defines masculinity, is harmful and an issue Axe/Lynx has decided
Eos Lip Balm celebrates the confidence of its consumers with a bold campaign for the UK market launched in time
CHI & Partners has won a place on the Procter & Gamble roster after picking up the pan-European Lenor advertising
Mars chief marketing officer Andrew Clarke says that marketers and brands need to fight back against orthodoxy, avoid being over-controlling
Tesco grew its sales by 2.7% during the last three months, the strongest performance of the UK's "Big four" supermarkets.
Glossier, the New York-based beauty brand, is the latest in a string of online retailers setting up shop in London.
VO5, the hair-styling brand owned by Unilever, is bringing back its make over pop-ups at the NME Awards Tour which
Birchbox, the beauty box subscription service, is launching its first standalone pop-up store in the UK.
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