Creative Advertising News, Articles & Analysis

Read the latest Creative Advertising News, Articles & Analysis at Campaignlive UK

Articles: 3534 Results
Anomaly's Carl Johnson: 'Most agencies are fucked up by fear and ego and greed'

Anomaly's Carl Johnson: 'Most agencies are fucked up by fear and ego and greed'

Carl Johnson, co-founder and global chief executive of Anomaly, reckons that values are the "secret sauce" to a successful agency

The man behind 'Meet Graham' on his hopes for Cannes Lions 2018

The man behind 'Meet Graham' on his hopes for Cannes Lions 2018

James McGrath, creative chairman of Clemenger BBDO, is hoping for a return to extraordinary thinking from and for brands.

Open University reviews £17m marcoms and media accounts

Open University reviews £17m marcoms and media accounts

The Open University (OU) is seeking agency support for its consumer-facing marketing accounts - encompassing PR, social media, creative and

Let's leave it to the droids to do the optimising. We'll do the dreaming

Let's leave it to the droids to do the optimising. We'll do the dreaming

Science fiction films and TV shows like Westworld have provoked a debate on the dangers of AI, but it poses

'There's got to be something more I can do': one creative's path from adland to an 'impossible' brand

'There's got to be something more I can do': one creative's path from adland to an 'impossible' brand

Sasha Markova left adland in search of a new creative outlet and discovered an 'impossible' plant-based food company. Now she

Why your side-hustle sucks

Why your side-hustle sucks

When did it become acceptable to treat what we do as just a means to make money, rather than create

From pulling pints to making ads: How I rediscovered my creative worth

From pulling pints to making ads: How I rediscovered my creative worth

Lisa Williams, a member of the D&AD New Blood Shift class, was calling last orders in a bar and had

The artist told to 'Dial down the feminism' says creatives don't need to be thick-skinned

The artist told to 'Dial down the feminism' says creatives don't need to be thick-skinned

Alex Bertulis-Fernandes used to believe she couldn't cut it in advertising because she is "sensitive". That all changed after she

Unite, don't fight: Truly connected creativity is the future

Unite, don't fight: Truly connected creativity is the future

True brand marketing efficiency comes from creating connected ideas that exist naturally through the consumer's entire experience, says Mr President's

How Nike and Wieden & Kennedy made a viral ad that speaks to real London youth

How Nike and Wieden & Kennedy made a viral ad that speaks to real London youth

Nike's viral ad about young competitive Londoners is an attempt by the brand to reconnect with the authentic heart of