Outdoor Advertising News, Articles & Analysis

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Articles: 1440 Results
Delta Air Lines nosedives in its bid to be first rather than best

Delta Air Lines nosedives in its bid to be first rather than best

The airline's poster promoting a link-up with Equinox gyms is typical of the vogue for gimmicks rather than robust thinking.

Heinz takes the gloves off in mayo battle with Unilever's Hellmann's

Heinz takes the gloves off in mayo battle with Unilever's Hellmann's

Heinz is making a direct comparison with arch-rival Hellmann's in a new outdoor and print campaign for Seriously Good Mayonnaise.

Macaroon ice-cream sandwiches, the Orient Express and other one-word answers with the IPA's Leila Siddiqi

Macaroon ice-cream sandwiches, the Orient Express and other one-word answers with the IPA's Leila Siddiqi

Leila Siddiqi, head of diversity at the IPA and a judge of Transport for London's newly announced diversity ad competition,

Chiquita is taking a banana as payment for a taxi ride

Chiquita is taking a banana as payment for a taxi ride

Chiquita Brands International, the global produce company, is giving Londoners a chance to pay for a taxi ride with a

Challenger brand People's Energy gets all sweary in debut campaign

Challenger brand People's Energy gets all sweary in debut campaign

An energy brand founded by a husband and wife from East Lothian, Scotland is aiming to tap into public anger

HSBC reinvents airport ads with biggest global campaign to date

HSBC reinvents airport ads with biggest global campaign to date

HSBC's airport advertising has been a key strand of its global marketing strategy since it pioneered the concept of jet

Corona "Wave of waste" by Wieden & Kennedy Amsterdam

Corona "Wave of waste" by Wieden & Kennedy Amsterdam

, Wieden & Kennedy Amsterdam for Corona

To mark World Oceans Day on 8 June, Corona constructed a sculpture of a crashing wave from plastic collected in

Lingerie retailer rapped by ASA for sexist ad

Lingerie retailer rapped by ASA for sexist ad

The Advertising Standards Authority has banned a poster ad for Silks, a lingerie retailer based in Glasgow, that depicted the

Currys PC World promotes big TVs by turning 48-sheet sites into giant cardboard boxes

Currys PC World promotes big TVs by turning 48-sheet sites into giant cardboard boxes

Currys PC World is encouraging footie fans to "go big for the big games" with outdoor executions in London made

Industry bodies cry foul over TfL plans to ban junk food ads

Industry bodies cry foul over TfL plans to ban junk food ads

The Advertising Association has hit out at the Mayor of London, Sadiq Khan, over the announcement of plans to ban