Outdoor Advertising News, Articles & Analysis

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Ocean Digital Creative contest deadline extended

Ocean Digital Creative contest deadline extended

The digital out-of-home competition is free to enter online.

Tanya Reynolds stars in Diet Coke campaign for 'twisted' and 'exotic' varieties

Tanya Reynolds stars in Diet Coke campaign for 'twisted' and 'exotic' varieties

Sex Education actress plays on awkwardness in new Diet Coke ad.

TfL to track Wi-Fi use to improve ads offering

TfL to track Wi-Fi use to improve ads offering

Move could lead to advertising sold based on journey patterns, rather than by station.

BrewDog and Uncommon get real with 'most honest ad ever'

BrewDog and Uncommon get real with 'most honest ad ever'

Bare copy and art direction speak to advertising cynics.

ASA closes probe into Michael Jackson 'innocent' ads

ASA closes probe into Michael Jackson 'innocent' ads

Outdoor executions featured image of singer with the copy: 'Facts don't lie. People do.'

Engine creates charity ad to be fast-forwarded

Engine creates charity ad to be fast-forwarded

In an unusual first for digital out of home, people are actively encouraged to fast-forward the ad.

Cadbury Creme Egg partners Honda and Google for egg hunt

Cadbury Creme Egg partners Honda and Google for egg hunt

The confectionery giant has launched an interactive egg hunt at Waterloo Station.

Mothercare ads show unfiltered images of post-birth bodies

Mothercare ads show unfiltered images of post-birth bodies

Work was runner-up in TfL and City Hall's Women We See advertising contest.

Ocean to launch eco label at London Fashion Week

Ocean to launch eco label at London Fashion Week

Out-of-home media company will partner Vin & Omi to create vinyl accessories line.

Google and Netflix among first brands to feature on new Tube escalator screens

Google and Netflix among first brands to feature on new Tube escalator screens

New 42-inch HD screens allow campaigns to run from top to bottom of escalators at stations.