TV Advertising News, Articles & Analysis
Read the latest TV Advertising News, Articles & Analysis at Campaignlive UK
The focus this festive season will be on food.
ITV said a trial period during the autumn, in which the standard nine-week deadlines were suspended, was “successful”.
Changing viewing habits have led to broadcaster's business restructure.
Broadcaster to stick to four-week deadline in order to give TV advertisers more long-term “flexibility”.
Even children were watching more broadcast TV and exposed to a greater volume of advertising in the weeks following the
From today, agencies from Omnicom and Publicis Groupe will have access to the long-awaited ad-buying platform for ITV Hub.
Brand portfolio is united in TV spot.
Adam & Eve/DDB’s ad for The Automobile Association winds the car window down and feels the exhilaration of winning the
Channel 4 launches marketing campaign for upcoming return of popular baking series.
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