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Francis Bourgeois: the viral TikTok star's Gucci debut

Francis' world: behind Gucci and North Face's Alpine journey of 'big smiles'

Reminiscent of French new wave cinema, the good vibes emanating from Francis Bourgeois' chaotic Alpine journey are infectious. Campaign gets

Channel 4: multi-year contract builds on coverage of last year’s London E-Prix weekend in July

Channel 4 takes over from BBC as Formula E broadcaster

Channel 4’s new multi-year contract builds on coverage of last year’s London E-Prix.

More than 450 scientists are calling for agencies to stop working with fossil-fuel clients (Photo credit: Getty Images).

Scientists sign letter calling on PR and creative agencies to drop fossil fuel clients

The open letter, released through Clean Creatives and the Union of Concerned Scientists, urges an end to campaigns that 'obfuscate

Butterkist: activity follows the "Go grab the Butterkist" campaign, which began last November.

KP Snacks' Butterkist braves 'partygate' storm with Downing Street stunt

Butterkist handed out packs of its popcorn to passers-by outside Downing Street.

Mastercard partners Brit Awards for a schedule of charitable shows

Craig David, Joy Crookes and Bastille will perform in support of War Child.

The Glenlivet hosts sensory whisky-tasting experience

Guests will be thrust into darkness to enhance their other senses.

Pepsi Super Bowl: Eminem, Kendrick Lamar, Mary J Blige, Snoop Dogg and Dr Dre

Go big or go home: Pepsi summons hip-hop royalty for Super Bowl showdown

Has Pepsi already won the Super Bowl with this three-minute half-time trailer, starring musical titans Eminem, Kendrick Lamar, Mary J

Meta and Alte Nationalgalerie Berlin "Magical reflections" by Makemepulse

Meta and Alte Nationalgalerie Berlin have collaborated to create a VR/XR experience that connects visual and virtual arts.

Portman Group: welcome changes to the formerly restrictive BCAP/CAP Codes (Photo: Getty Images)

Portman Group CEO weighs in on ASA changes to low-alcohol marketing

The amendment means fewer limitations on promotion of low-alcohol beverages.

Sky Media: rolling out addressable sponsorships (Photo: Getty Images)

Sky Media to roll out addressable sponsorships

In the second half of 2022, TV channel and programme sponsors will be able to activate using similar technology to