Marketing News, Articles & Analysis
Read the latest Marketing News, Articles & Analysis at Campaignlive UK
Making the real world more virtual could lead to uncapped brand opportunities.
Leila Nithila-George and Obinna Udekwereze join from Adam & Eve/DDB.
Tim Collett has been promoted from his role as global head of live events.
Charities WaterAid, Care, Save the Children and ActionAid have teamed up to reignite engagement with the public.
New multimillion-pound brand campaign including TV work expected this spring. Goodstuff working on media.
After questions about Unilever's focus on purpose and comments by Droga5’s David Kolbusz about purpose campaigns, UM’s planning partner argues
At what point should a creative approach be ditched, and how do brands and agencies recognise it?
Craig David, Joy Crookes and Bastille will perform in support of War Child.
Major shareholder attacked the FMCG giant’s sustainability strategy.
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