Marketing News, Articles & Analysis
Read the latest Marketing News, Articles & Analysis at Campaignlive UK
The Body Coach creates café for Westfield food and wellness campaign
Westfield is creating a series of food and wellness events at its London shopping centres as part of a campaign
How brands can fight the damage of unconscious bias
Too often the punchline is a man in a dress. Sure it's funny. Unless you're transgender. Then, it isn't.
IPM steps in to help agencies affected by MAA troubles
The IPM is stepping in to support agencies that have been affected by the collapse of the Marketing Agencies Association.
P&G: healthcare acquisition helps us stay on top of consumer 'megatrends'
Procter & Gamble said its $4.2bn (£3.0bn) acquisition of German firm Merck's consumer health division was about allowing it to
L'Oréal to create talk shows on women's empowerment at Cannes Film Festival
L'Oréal Paris is creating a talk show around women's empowerment at the Cannes Film Festival next month.
NME launches second instalment of '#Lifehacks'
NME, the Time Inc-owned music title, is hosting the next instalment of its "#Lifehacks" programme which helps young people break
Tackle unconscious bias by accepting more than one 'you' in your head, professor warns
You may think you know why you made a reason, but chances are, you don't, Professor Moran Cerf, professor of
Why brands should embrace Ramadan
Ramadan is the third biggest season for businesses and Muslims spend an estimated £100m of additional revenue during the Ramadan
Swoon opens pop-up to showcase new branding
Swoon, the online furniture retailer, is using a pop-up shop to showcase its rebranding.
BT TV creates ice-block installation for new show The Terror
BT TV has created an installation that appeared to have figures of 19th century arctic explorers trapped inside a block
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