Branding News, Articles & Analysis

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Articles: 938 Results
John Lewis to rebrand as John Lewis & Partners

John Lewis to rebrand as John Lewis & Partners

The John Lewis Partnership is set to change the name of both of its brands to emphasise the importance of

AMV BBDO scoops Design Grand Prix at Cannes for 'Trash Isles'

AMV BBDO scoops Design Grand Prix at Cannes for 'Trash Isles'

Abbott Mead Vickers BBDO has won the Cannes Lions Design Grand Prix for its "Trash Isles" work for Plastic Oceans

Unilever "Cornetto global design" by Design Bridge

Unilever "Cornetto global design" by Design Bridge

Unilever is rolling out a consistent visual identity for ice cream brand Cornetto across all markets for the first time.

Unilever's Pukka Herbs banned from using 'detox' to describe its tea

Unilever's Pukka Herbs banned from using 'detox' to describe its tea

The Advertising Standards Authority has banned Unilever-owned Pukka Herbs from using the word "Detox" without a permitted health or nutrition

Why banking is having its Brewdog moment

Why banking is having its Brewdog moment

Brewdog turned the tables on the big guns of beer and established new norms in product, comms, partnerships and community.

Unilever's sustainable brands grow almost 50% faster than rest of business

Unilever's sustainable brands grow almost 50% faster than rest of business

Unilever has once again announced an impressive performance from its "sustainable living" brands, a category that has grown from 18

Holland & Barrett promotes 'cleaner' beauty range with provocative campaign

Holland & Barrett promotes 'cleaner' beauty range with provocative campaign

Holland & Barrett is aiming for a tenfold increase in sales of its beauty range over the next few years

Will Asda and Sainsbury's become more than just housemates?

Will Asda and Sainsbury's become more than just housemates?

The UK's second and third biggest supermarkets have been adamant they will pursue a "dual brand strategy" when their planned

Sainsbury's boss: '20 or 30' ways we could integrate brand with Asda

Sainsbury's boss: '20 or 30' ways we could integrate brand with Asda

Sainsbury's chief executive Mike Coupe was coy about plans for the mega-merger with Asda, but hinted that the two brands

Doubts remain for future of Sainsbury's and Asda brands as merger plan set to be announced

Doubts remain for future of Sainsbury's and Asda brands as merger plan set to be announced

Sainsbury's and Asda are set to announce plans on Monday morning (30 April) for a merger that would see the