Branding News, Articles & Analysis
Read the latest Branding News, Articles & Analysis at Campaignlive UK
Discount chain will seek to rival Aldi and Lidl, with the first two stores opening on Thursday.
Former Sainsbury's brand ambassador Jamie Oliver has been signed up by rival Tesco to become the face of the supermarket's
British Airways faces another hit to its brand reputation after revealing a major data breach has exposed its customers' financial
Burberry has put an end to its practice of burning unsold stock in order to protect the premium nature of
A number of concerns over Coca-Cola's $5.1bn (£3.9bn) acquisition of Costa Coffee are bubbling to the surface.
The John Lewis Partnership is today relaunching its two brands as John Lewis & Partners and Waitrose & Partners with
Procter & Gamble sent the roflcopters flying last week when news emerged that the FMCG* giant was applying to trademark
Coca-Cola Great Britain is bringing the packaging of its Zero Sugar variant closer again to the original in a bid
The findings of a survey on attitudes towards Lloyds Bank commissioned by Noel Edmonds should be treated with caution, former
To mark 50 years since the creation of the International Symbol of Access (ISA) - the familiar icon of a
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