Experiential Marketing News, Articles & Analysis

Read the latest Experiential Marketing News, Articles & Analysis at Campaignlive UK

Articles: 2524 Results
EE Learn Live host Stacey Dooley

EE Learn Live event teaches life skills to secondary school kids

Conceptualised, produced and delivered by Havas Play UK.

Campaign Experience Awards

Campaign Experience Awards 2024: shortlist revealed

Winners will be announced in April.

A bottle of Heinz Tomato Ketchup and a box of co-branded Fauchon 'Tomacarons'

Heinz loves up with macaron maker Fauchon for ketchup-flavoured ‘Tomacaron’

Timed for the build up to Valentine’s Day.

A drone light show over London, with a gigantic spaceship lighting up the sky

Samsung takes over London skies and rebrands Circle Line to launch Galaxy AI

Annika Bizon, Samsung's director of marketing and omni-channel, and head of Ireland, spoke to Campaign about the tech giant's biggest

Channel 4 "Get an eyeful of Big Boys" by 4Creative

January 16, 2024, 4Creative for Channel 4

Channel 4 promoted the second season of its sitcom "Big Boys" with a toilet installation at a press launch.

A colour photo of Hayley James from Sense

Top 10 brand experience trends for 2024

There are a dizzying number of marketing trend reports at this time of year, but marketers specifically considering brand experience

Kate Taylor Tett: director of GREAT Britain & Northern Ireland

Great Britain & Northern Ireland campaign appoints Kate Taylor Tett as director

Taylor Tett joined Cabinet Office in 2020.

Noakes and Ogiste

Santander's Melissa Noakes and Nobody's Cafe's David Ogiste to chair Campaign Experience Awards

The early bird deadline is fast approaching.

A concept illustration of the Michael Buble-powered Asda Christmas tree

Asda Christmas tree lights up only when people sing it Michael Bublé songs

Appearing at Kings Cross just for one day.

W Communications recently launched a brand experience campaign for Paris St Germain FC in London

W Communications creates brand experience division

W Communications has formally launched WXP, a division led by a former Snap and Gymshark experiential marketer.