Sales promotion News, Articles & Analysis
Read the latest Sales promotion News, Articles & Analysis at Campaignlive UK
Tastings and masterclasses aim to bring consumers closer to the brand.
Flogging cut-price merch doesn't make for happy future for retailers
Fast-food business responds to petition set up by schoolgirls.
It aims to provide greater access to grounds and coaches
Activity will run across 28 markets.
Readers will gain exclusive access to pre-launch event.
Tea brand will give away limited-edition merchandise as part of activity.
Shakers are designed to look like Kettle Chips packs.
Former Sainsbury's brand ambassador Jamie Oliver has been signed up by rival Tesco to become the face of the supermarket's
Sports brand Asics has teamed up with The Walt Disney Company for a family-fitness campaign to promote upcoming Pixar film
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