Sponsorship Marketing News, Articles & Analysis

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Articles: 1419 Results
Sun Bingo kicks off Jeremy Kyle sponsorship on ITV

Sun Bingo kicks off Jeremy Kyle sponsorship on ITV

Sun Bingo has brought back Jayde Adams, the face of its recent "Are you gonna Bingo?" campaign, to appear in

Who's in, who's out? England's sponsor line-up in the Southgate era

Who's in, who's out? England's sponsor line-up in the Southgate era

England are out of the men's World Cup but with pride restored and a new era ahead of them. So

Heathrow, Coca-Cola, Volvo and more: here's what's happening for Pride

Heathrow, Coca-Cola, Volvo and more: here's what's happening for Pride

Pride in London took place over the weekend, and with events across the UK are continuing all summer long, brands

Lucozade launches £6m Love Island partnership in first TV ad from in-house 'TED unit'

Lucozade launches £6m Love Island partnership in first TV ad from in-house 'TED unit'

Lucozade Ribena Suntory's Technology, Entertainment and Design team - named in reference to the TED conference series - has created

Asics ties up with Disney-Pixar for Incredibles 2 fitness push

Asics ties up with Disney-Pixar for Incredibles 2 fitness push

Sports brand Asics has teamed up with The Walt Disney Company for a family-fitness campaign to promote upcoming Pixar film

How Unilever's former global brand chief has brought purposeful marketing to Beko

How Unilever's former global brand chief has brought purposeful marketing to Beko

Home appliance brand Beko is serious about tackling the world's childhood obesity problem - so much so that it recently

ITV signs up Budweiser, Volkswagen and Screwfix to sponsor World Cup coverage

ITV signs up Budweiser, Volkswagen and Screwfix to sponsor World Cup coverage

ITV has signed up a trio of brands to sponsor its coverage of this summer's World Cup, which takes place

The best World Cup ads of all time

The best World Cup ads of all time

In just two weeks, the Fifa World Cup is back, kicking off in host nation Russia. As fever pitch escalates,

Amazon to sponsor The Great British Bake Off

Amazon to sponsor The Great British Bake Off

Channel 4 has signed up Amazon to sponsor the ninth series of The Great British Bake Off, as well as

Uswitch signs up to sponsor Britain's Got Talent

Uswitch signs up to sponsor Britain's Got Talent

Price comparison site uSwitch will sponsor the forthcoming 12th series of Britain's Got Talent this spring.