Digital media News, Articles & Analysis

Read the latest Digital media News, Articles & Analysis at Campaignlive UK

Articles: 517 Results
Disney buys Fox's entertainment assets to create $210bn media giant

Disney buys Fox's entertainment assets to create $210bn media giant

The Walt Disney Company is to buy 21st Century Fox's entertainment assets, including its stake in Sky, from Rupert Murdoch.

News brands are fighting fake news to ensure it does not become 'new normal' in 2018

News brands are fighting fake news to ensure it does not become 'new normal' in 2018

We can't allow fake news or even fake advertising to become the "new normal" and trusted news brands will win

Gambling brand rapped by ASA for sexist slur on Loose Women presenters

Gambling brand rapped by ASA for sexist slur on Loose Women presenters

An online gambling company has been reprimanded by the Advertising Standards Authority after one of its brands posted a tweet

How Refinery29 and The Outnet.com are targeting 'millennial-minded' women

How Refinery29 and The Outnet.com are targeting 'millennial-minded' women

Refinery29, the digital media company, and The Outnet.com, the online fashion retailer, are collaborating on an interactive window display in

Top 10 digital innovations of 2017

Top 10 digital innovations of 2017

The first AI-powered tennis pundit and an app that gauged people's reactions to Marmite were among the best digital innovations

YouTube promises more 'manual curation' to tackle brand safety crisis

YouTube promises more 'manual curation' to tackle brand safety crisis

Google has revealed a plan to tackle YouTube's ongoing brand safety crisis, which has seen advertisers boycott the video platform

Sara Bennison calls on marketers to combat hateful comments on social media

Sara Bennison calls on marketers to combat hateful comments on social media

Nationwide's chief marketing officer Sara Bennison has called for brands to actively confront users who post hate and bigotry on

Nationwide's CMO: I worry that we are turning a blind eye to hatred and bigotry

Nationwide's CMO: I worry that we are turning a blind eye to hatred and bigotry

Sara Bennison, chief marketing officer at Nationwide and one of Campaign's Power 100, asks what the right course of action

Are brands right to boycott YouTube?

Are brands right to boycott YouTube?

YouTube is under fire for the second time in 12 months over its brand safety practices, but is a boycott

YouTube faces 'potential News of the World moment' over brand safety boycott, analyst warns

YouTube faces 'potential News of the World moment' over brand safety boycott, analyst warns

YouTube faces a "potential News of the World" moment, a market analyst has warned, after another wave of advertisers have