Digital media News, Articles & Analysis

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Articles: 566 Results
Carabao trolls Southern Rail with commuter helicopter from Brighton to London

Carabao trolls Southern Rail with commuter helicopter from Brighton to London

Energy drink brand Carabao will this week offer select commuters a journey to work worthy of the Wolf of Wall

How Unilever's former global brand chief has brought purposeful marketing to Beko

How Unilever's former global brand chief has brought purposeful marketing to Beko

Home appliance brand Beko is serious about tackling the world's childhood obesity problem - so much so that it recently

Facebook suspends 200 apps in data misuse probe

Facebook suspends 200 apps in data misuse probe

Facebook has suspended around 200 apps from its platform, as part of an investigation into the misuses of data carried

Hearst boss James Wildman: media agencies need to start moving up the marketing funnel

Hearst boss James Wildman: media agencies need to start moving up the marketing funnel

Traditional sources of revenue for magazine brands are under intense pressure, but the situation is unlocking creative thinking and business

Mother made a spoof song for Woman's Hour that fights back against online trolls

Mother made a spoof song for Woman's Hour that fights back against online trolls

Four women who were victims of trolling are reclaiming their online identities through a campaign by Mother airing on BBC

Smartphone video adspend surged in 2017, latest data shows

Smartphone video adspend surged in 2017, latest data shows

Advertisers spent an extra £476m on smartphone video ads last year - a 69% increase on 2016 - according to

Google ad revenues grow strongly again despite brand safety concerns

Google ad revenues grow strongly again despite brand safety concerns

Google parent company Alphabet reported revenues for the first quarter of 2018 up 26% to $31.1bn (£22.4bn).

Snapchat launches shoppable AR Lenses

Snapchat launches shoppable AR Lenses

Snapchat is now allowing advertisers to add a button to their Lens with which users can open a website, play

Now TV marks 40 years of Grease with slumber parties

Now TV marks 40 years of Grease with slumber parties

Now TV, the streaming service owned by Sky, is celebrating the 40th anniversary of Grease with a series of "slumber

Vice dares Facebook users to burst the filter bubble by liking posts they hate

Vice dares Facebook users to burst the filter bubble by liking posts they hate

Vice is encouraging people to consider other worldviews by bursting the bubble of their Facebook news feed and liking posts