Digital media News, Articles & Analysis

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Articles: 6459 Results
McDonald’s taps Stormzy, Jess Glynne and more for half-term entertainment
October 23, 2020 by Fayola Douglas

McDonald’s taps Stormzy, Jess Glynne and more for half-term entertainment

Sports, music and reading events will be hosted online.

Netflix unveils light installation for Over the Moon film release
October 23, 2020 by Fayola Douglas

Netflix unveils light installation for Over the Moon film release

Lanterns will be on display in London and Birmingham.

LadBible Group signs up Jimmy Carr to front B2B campaign for new video ad product
October 20, 2020 by Simon Gwynn

LadBible Group signs up Jimmy Carr to front B2B campaign for new video ad product

LadX only charges advertisers for 100% completed views of videos up to 10 seconds.

Pokemon creates video series touring its game locations from a customised bus
October 16, 2020 by Fayola Douglas

Pokemon creates video series touring its game locations from a customised bus

The five-part series will be accompanied by a downloadable guide book.

Adidas hosts digital festival featuring Karlie Kloss to launch new trainer styles
October 12, 2020 by Fayola Douglas

Adidas hosts digital festival featuring Karlie Kloss to launch new trainer styles

Kloss will help launch the Ultraboost Dna Loop.

Vice Media hires Nadja Bellan-White as first global CMO
October 02, 2020 by Omar Oakes

Vice Media hires Nadja Bellan-White as first global CMO

She is tasked with uniting Vice portfolio and teams across marketing, branding and communications.

TikTok calls for social-media coalition to address spread of harmful content
September 23, 2020 by Jessica Goodfellow

TikTok calls for social-media coalition to address spread of harmful content

Aim of proposed coalition between rival social-media platforms is to prevent cross-posting of harmful content.

Media industry urges Apple to hold talks over ad tracking changes
September 14, 2020 by Omar Oakes

Media industry urges Apple to hold talks over ad tracking changes

Proposed changes would see advertisers unable to automatically track iPhone users across apps.

Taboola-Outbrain merger called off
September 09, 2020 by Jessica Goodfellow

Taboola-Outbrain merger called off

Corporate clashes—accentuated by the pressures of Covid-19—led to the breakdown of the deal between the two ad firms.

Samsung CMO Benjamin Braun stars in virtual product launch experience
September 03, 2020 by Fayola Douglas

Samsung CMO Benjamin Braun stars in virtual product launch experience

Guests can explore on their own or be led by presenters in Samsung House, created with Epic Games.