Digital media News, Articles & Analysis
Read the latest Digital media News, Articles & Analysis at Campaignlive UK
Iceland's 'Rang-tan' ad hits 30m online views and prompts petition
The 'Rang-tan' ad that Iceland has complained it was stopped from airing on TV has received more than 30 million
MTV EMAs offer showcase for social media insurgent TikTok
The Chinese-owned platform's sponsorship of the event in Bilbao included content around the red carpet.
Verizon set to rename Oath after just 18 months
Huffington Post journalist Alexander Kaufman tweeted about the company-wide email but has since deleted it.
Google staff walk out to protest treatment of women
Thousands of employees from around the world are expected to take part.
Brands must help end 'obnoxious disparity' underpinning Facebook's digital ad dominance
Facebook and Google were under the spotlight at the AOP Digital Publishing Summit.
Budget 2018: ad industry warns that digital services tax could disincentivise tech investment
ISBA and IAB among those warning that the government's digital services tax could potentially damage digital investment in the UK.
Twitter to appear for the first time on Piccadilly Lights
Iconic site will show giant hashtags and branded content.
Google ad revenue up 20% to $29bn but Amazon 'ramps up' competition on search
Alphabet share price fell after third-quarter results, with total revenue lower than Wall Street expectations.
Why media start-up Tortoise has turned its back on advertising
Co-founder Katie Vanneck-Smith explains why the company will eschew ads for long-term brand partnerships.
Social closes in on search as most popular method of researching brands
Nearly half of UK web users have made a purchase through social media, a new report claims.
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