Mobile media News, Articles & Analysis

Read the latest Mobile media News, Articles & Analysis at Campaignlive UK

Articles: 1031 Results
An image of a forest with the words 'Media Decarbonisation' and 'A Group M report'

Group M launches global framework to reduce carbon footprint of media

Clients will be advised on which channels, and eventually media vendors, are causing the most carbon emissions in effort to

A picture of a person playing a mobile game

Global invests in gaming advertising platform Odeeo

Global will sell advertising for mobile games in the UK and US.

A colour photo of Sam Garrity and Tom Byrne

RocketMill recruits Thomas Byrne from Jellyfish as CEO

Performance agency wants to quadruple in size within five years.

The last Wordle: building a bridge between publisher and new audiences

The New York Times' acquisition of Wordle couldn't have come at a better time.

Global and TikTok team up to live stream Capital’s 'Jingle Bell Ball with Barclaycard'

Musical line-up includes Coldplay, Lil Nas X, Ed Sheeran and Justin Bieber.

James Chandler

Hold the phone, it’s time to rethink mobile advertising

Mobile is no longer just about making sure an ad is optimised for the screen.

Mobile adspend now holds a 64% share of all digital spending

Digital adspend surges by 42% compared with pre-pandemic levels

Leila Woodington: will lead EMEA marketing activities for advertisers and agencies

Snap appoints Facebook marketing director to head business marketing

Woodington will lead a growing team that includes marketing heads in the UK, France, Germany, Netherlands and Dubai.

TikTok: V.I.C, Flossie, Aidan and Louis lll will perform

TikTok and Unilad partner for new artist showcase

Unsigned young artists will perform live on TikTok

Amazon Music invests in immersive sound experiences

Studio partnership will produce spatial audio mixes from artists.