Mobile media News, Articles & Analysis

Read the latest Mobile media News, Articles & Analysis at Campaignlive UK

Articles: 45 Results
Google gaffe sees mystery blank ad run across thousands of sites

Google gaffe sees mystery blank ad run across thousands of sites

Mistake reported to have cost Google $10m.

Snap content chief Nick Bell to depart after five years

Snap content chief Nick Bell to depart after five years

Former News Corp executive says he is ready for 'next adventure'.

Snapchat daily active users down 2 million but revenue growth remains strong

Snapchat daily active users down 2 million but revenue growth remains strong

Parent Snap expects another fall in user numbers next quarter.

Twitter ad revenue up 29% despite user growth slowdown

Twitter ad revenue up 29% despite user growth slowdown

Social platform also posted its fourth consecutive profitable quarter.

Facebook fined £500k over Cambridge Analytica data breach

Facebook fined £500k over Cambridge Analytica data breach

The sum is the maximum penalty that can be issued by the ICO.

Snapchat UK ad revenue forecast downgraded as programmatic buying lowers prices

Snapchat UK ad revenue forecast downgraded as programmatic buying lowers prices

UK ad revenue for 2018 now forecast at £68.4m by eMarketer, down from £104.8m earlier in the year.

O2's Weve pulls out of delivering mobile ads

O2's Weve pulls out of delivering mobile ads

O2-owned Weve is pulling out of delivering mobile ads as the mobile operator focuses instead on using consumer data only

Adblock Plus maker rolls out 'acceptable ads' criteria for mobile

Adblock Plus maker rolls out 'acceptable ads' criteria for mobile

Eyeo, the company behind Adblock Plus, has unveiled a selective list of ad formats it will allow mobile users of

Fetch taps Vizeum's Patrick Affleck to head UK

Fetch taps Vizeum's Patrick Affleck to head UK

Patrick Affleck, president of Vizeum USA, is returning to the UK as chief executive of Dentsu Aegis mobile agency Fetch

How to master mobile and GDPR

How to master mobile and GDPR

23% of marketers expect their buying and planning behaviour to change 'significantly' in light of GDPR...what will this really mean?