Mobile media News, Articles & Analysis

Read the latest Mobile media News, Articles & Analysis at Campaignlive UK

Articles: 54 Results
Audi and Skoda keep faith with We Are Social and Ogilvy

Audi and Skoda keep faith with We Are Social and Ogilvy

VW Group had considered consolidating accounts into one shop in procurement-led review.

Campaigners create Twitter 'fact avalanche' to combat climate untruths

Campaigners create Twitter 'fact avalanche' to combat climate untruths

A volley of facts is awaiting Donald Trump the next time he spreads false information about climate change.

Google accused of using 'GDPR workaround' to feed personal data to advertisers

Google accused of using 'GDPR workaround' to feed personal data to advertisers

Evidence submitted to Ireland's data watchdog raises questions about Google's Authorized Buyers ad exchange.

YouTube starts phasing out exact subscriber numbers

YouTube starts phasing out exact subscriber numbers

Users have complained that loss of accuracy may put off brand partners.

More than half of location-targeted adspend 'wasted'

More than half of location-targeted adspend 'wasted'

Inaccurate or negligent use of location data has resulted in up to 65% of mis-targeted digital spending, survey finds.

An inside look at Three UK's new content studio

An inside look at Three UK's new content studio

Studio Three is located underneath brand's flagship Oxford Street store.

Twitter admits conversations are 'too hard' to follow and changes will be made

Twitter admits conversations are 'too hard' to follow and changes will be made

Twitter is launching a prototype app featuring the changes, for which users will be able to evaluate and give feedback.

Facebook intentionally violates law, MPs warn in highly critical 'fake news' report

Facebook intentionally violates law, MPs warn in highly critical 'fake news' report

Digital, Culture, Media and Sport Committee recommends 'hefty fines' if illegal content is found on Facebook or Google.

Radio to stand ground amid tech uprising, Deloitte says

Radio to stand ground amid tech uprising, Deloitte says

Report expects 47 million people to tune in at least weekly this year.

Google gaffe sees mystery blank ad run across thousands of sites

Google gaffe sees mystery blank ad run across thousands of sites

Mistake reported to have cost Google $10m.