Apps News, Articles & Analysis

Read the latest Apps News, Articles & Analysis at Campaignlive UK

Articles: 221 Results
The future of youth, brands and entertainment

The future of youth, brands and entertainment

Marketers need to view entertainment as a key marketing tool.

Fortnite didn't need data to create a black hole sensation

Fortnite didn't need data to create a black hole sensation

Marketers need space to make mistakes and to not be shackled by short-term metrics and data.

Uber to axe one-third of global marketing team

Uber to axe one-third of global marketing team

Four hundred marketers will lose jobs as part of restructure.

SXSW 2019: Beware of geeks bearing gifts

SXSW 2019: Beware of geeks bearing gifts

This year's festival has shown an uneasy compromise between humans and tech.

Jimmy Nelson "The preservation robot" by JWT Amsterdam

Jimmy Nelson "The preservation robot" by JWT Amsterdam

Worried that globalisation is making the world the same all over? Photographic artist Jimmy Nelson is, which is why he

Oreo partners Snapchat to launch European campaign

Oreo partners Snapchat to launch European campaign

Activity will run across 28 markets.

Digitas creates 'experience-led' global digital platform for F1

Digitas creates 'experience-led' global digital platform for F1

Formula One has launched a new global digital platform, including an updated website and app, created by Digitas.

Contraception app Natural Cycles banned from calling itself 'highly accurate'

Contraception app Natural Cycles banned from calling itself 'highly accurate'

The Advertising Standards Authority has banned a Facebook ad for Natural Cycles that refers to the pregnancy planning app as

Samsung project helps people with autism run a restaurant independently

Samsung project helps people with autism run a restaurant independently

Samsung Italy is aiming to support inclusive employment with the creation of PizzAut, a concept restaurant designed to provide a

Will audio kill the video star in 2018? The competition is hotting up

Will audio kill the video star in 2018? The competition is hotting up

Audio technology can challenge and compliment video, according to Spotify's Marco Bertozzi.