Data News, Articles & Analysis
Read the latest Data News, Articles & Analysis at Campaignlive UK
Privacy experts are in despair after the UK's data watchdog appears to have softened its approach towards the adtech industry,
Croud sees ecommerce on Google and Amazon as key growth areas over the next two years.
The days of using trackers for third-party data are ending
Martin McNulty is leaving business 'to pursue other opportunities'.
Tech giants will lose out on their healthcare ambitions unless they address consumer trust.
As advertisers increasingly act in real time, budgets will have to change out of all recognition to keep up.
Most brand research for digital campaigns are being carried out by media owners to justify spend, report warns.
New Google algorithm could help advertisers buy online media more effectively.
Forecast of search ad market suggests Amazon is only growing player in $55bn US market.
Mental-health websites do not take privacy of visitors as seriously as they should, campaigners warn.
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