Digital Media News, Articles & Analysis
Read the latest Digital Media News, Articles & Analysis at Campaignlive UK
Studio partnership will produce spatial audio mixes from artists.
Visitors to the Rashford mural can scan a QR to access the messages.
Partnership launches with Pret A Manger click-and-collect campaign.
Future-facing brands have begun building a strong hybrid brand identity.
The synthetic media platform uses deep learning and artificial intelligence.
The concept was developed through a collaboration with FanGirl.
The initiative uses NFTs and Snapchat body-tracking to showcase the value of digital ownership and virtual goods.
Advertisers are increasingly more open to conversations linked to media responsibility.
Advertisers can now use their own data for audience targeting on ITV Hub.
The deal is expected to close in Q2 2021.
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