Digital Media News, Articles & Analysis

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Articles: 485 Results
The battle for Alpha eyeballs

The battle for Alpha eyeballs

With half-term upon us, the rise of on-demand streaming services for children is the new front-line battle in on-demand content.

Netflix to raise $1.6bn to invest in TV and film

Netflix to raise $1.6bn to invest in TV and film

Netflix has announced plans to raise $1.6bn (£1.21bn) by selling bonds to investors, money it says it will spend on

Call of Duty aims to please by putting loyal gamers at the heart of its ad

Call of Duty aims to please by putting loyal gamers at the heart of its ad

Social video experts at Unruly review "Reassemble!", the latest for the the new Call of Duty video game.

Exterion launches London's first fleet of digitally 'wrapped' geo-targeted buses

Exterion launches London's first fleet of digitally 'wrapped' geo-targeted buses

Exterion Media has launched London's first fleet of digitally "wrapped" geo-targeted buses with Google onboard as the first brand to

Audi launches contextual roadside out of home campaign

Audi launches contextual roadside out of home campaign

Audi has launched a data-driven digital out of home campaign that will serve contextually relevant messages to drivers at each

Facebook and Google 'collaborated on anti-refugee campaign' during US election

Facebook and Google 'collaborated on anti-refugee campaign' during US election

Facebook and Google reportedly worked with a right wing non-profit during the US election to target swing states with anti-Muslim

A bot didn't write this column

A bot didn't write this column

My family and I are huge fans of this place. The staff is super nice and the food is great.

How Apple has opened the gates for face-reading AI

How Apple has opened the gates for face-reading AI

Global technology editor Emily Tan explores the impact Apple's Face ID will have on branding and marketing.

Why it's good to be a Slacker

Why it's good to be a Slacker

The tech that I'm geeking out about at the moment is not the latest gif-making app or glamorous home speaker.

American Airlines and MediaCom debut geofencing in motion ad campaign

American Airlines and MediaCom debut geofencing in motion ad campaign

American Airlines has become the first company to use geofencing on a moving object in an ad campaign that uses