Social Media News, Articles & Analysis

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Twitter bans state media ads over 'nefarious' HK social media tactics

Twitter bans state media ads over 'nefarious' HK social media tactics

Twitter and Facebook took action against accounts they said are connected to the Chinese government.

Twitter launches six-second viewable video ad bids

Twitter launches six-second viewable video ad bids

New ad format applies for videos that are 15 seconds or less.

Twitter sorry for ad data leaks

Twitter sorry for ad data leaks

Twitter recently found issues where users' settings choices 'may have not worked as intended'.

Facebook launches 'first of its kind' lawsuit over ad fraud

Facebook launches 'first of its kind' lawsuit over ad fraud

Facebook claims the two developers installed malware on a user's phone in order to generate fake clicks on ads.

TikTok syncs with PHD for global media

TikTok syncs with PHD for global media

Social video site known for lip-syncing uploads chooses Omnicom for global media planning and buying outside of China.

Sponsored posts with #ad on Instagram almost double

Sponsored posts with #ad on Instagram almost double

Total number of posts with #ad is forecast to break three-million barrier for first time.

Friends without benefits

Friends without benefits

Today is Friendship Day, but brands need to be concerned with the state of real human relationships.

Snapchat features 'real friends' in debut global ad campaign

Snapchat features 'real friends' in debut global ad campaign

Focus on user authenticity will be seen as challenge to rivals.

Twitter ad revenue up 21% but warning of tougher months ahead

Twitter ad revenue up 21% but warning of tougher months ahead

Twitter also confirmed it will begin putting warning labels on hate speech by elected politicians.

Facebook reports 28% revenue uplift and reveals second US anti-trust probe

Facebook reports 28% revenue uplift and reveals second US anti-trust probe

Double FTC investigations cast shadow over better-than-expected Q2 results.