Social Media News, Articles & Analysis

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Articles: 2129 Results
WhatsApp launches tools allowing users to launch a conversation from a Facebook ad

WhatsApp launches tools allowing users to launch a conversation from a Facebook ad

Facebook is finally set to make money from WhatsApp after launching the WhatsApp Business API, which provides brands with a

How Budweiser won the World Cup for brands on Twitter

How Budweiser won the World Cup for brands on Twitter

Budweiser got more mentions that any other brand during this summer's football extravaganza by taking a meticulous approach to understanding

Why Solace Women's Aid got #StopItComingHome trending in the World Cup

Why Solace Women's Aid got #StopItComingHome trending in the World Cup

How a social media campaign successfully rose awareness of domestic violence over the World Cup.

Twitter purge of locked accounts welcomed by Unilever's Keith Weed

Twitter purge of locked accounts welcomed by Unilever's Keith Weed

Some Twitter accounts could lose millions of followers when the social platform purges large numbers of "locked" accounts this week.

Is it fair game for Twitter to sell off a hashtag like #ItsComingHome?

Is it fair game for Twitter to sell off a hashtag like #ItsComingHome?

Twitter needs to offer commercial opportunities to brands in order to thrive, but forcing England fans to take part in

From digital detox dreamers to exploring unfiltered worlds, what marketers need to know about Gen Z

From digital detox dreamers to exploring unfiltered worlds, what marketers need to know about Gen Z

The price of perfection, a stay at home culture and the desire for a complete social media shutdown are among

William Hill accused of 'hijacking' England World Cup celebrations with #ItsComingHome sponsorship

William Hill accused of 'hijacking' England World Cup celebrations with #ItsComingHome sponsorship

William Hill has been accused of "hijacking" England football fans' popular "It's coming home" refrain, after sponsoring the hashtag on

Three grabs first sponsored Snappable AR Lens

Three grabs first sponsored Snappable AR Lens

Snapchatters will be able to use their face to control a football-themed game featuring Three's new mascot the Puggerfly, in

Snapchat launches shoppable AR Lenses

Snapchat launches shoppable AR Lenses

Snapchat is now allowing advertisers to add a button to their Lens with which users can open a website, play

Vice dares Facebook users to burst the filter bubble by liking posts they hate

Vice dares Facebook users to burst the filter bubble by liking posts they hate

Vice is encouraging people to consider other worldviews by bursting the bubble of their Facebook news feed and liking posts