VR News, Articles & Analysis

Read the latest VR News, Articles & Analysis at Campaignlive UK

Articles: 82 Results
Napster acquired by UK virtual-events company

Napster acquired by UK virtual-events company

Napster’s catalogue will be used to create audio and visual music experience.

Verizon Media creates virtual-reality fashion shows

Verizon Media creates virtual-reality fashion shows

Immersive shows will explore story and narrative behind designers's collections.

Covid-19 is pushing AR forward with three major trends

Covid-19 is pushing AR forward with three major trends

Remember when everyone was talking about Pokémon Go? After the hype subsided, augmented reality has been steadily growing as a

'I'm not here to do a quick flip': Blippar's turnaround CEO Faisal Galaria eyes AR boom

'I'm not here to do a quick flip': Blippar's turnaround CEO Faisal Galaria eyes AR boom

Once a runaway UK tech success story, ex-unicorn Blippar is now a much smaller operation following financial calamity and a

Verizon launches first international 5G production lab in London

Verizon launches first international 5G production lab in London

It offers live 5G-enabled environment where companies can develop and test 5G apps and experiences.

Sky plots future with AR tech as football broadcast rivals circle

Sky plots future with AR tech as football broadcast rivals circle

Volumetric capture in golf could help set Sky apart as premium football-watching service.

National Theatre predicts a future fused with virtual reality

National Theatre predicts a future fused with virtual reality

The value of crafting experiences that engage beyond the stage is key to the organisation as it develops its storytelling.

The era of 3D brand content is now

The era of 3D brand content is now

Our 3D digital world just took massive leaps forward. Here's how to make it work for your brand.

Snapchat's Big Ben Lens 'peels away' scaffolding on clock tower

Snapchat's Big Ben Lens 'peels away' scaffolding on clock tower

Lens is powered by location-based and 3D mapping AR technology.

Welcome to the new age of mankind: the age of story-living

Welcome to the new age of mankind: the age of story-living

'(Un)tethered', 'human-in-the-loop' and eight other buzzwords learned on the IPA's recent visit to Silicon Valley.