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VR News, Articles & Analysis
Read the latest VR News, Articles & Analysis at Campaignlive UK
Snapchat's Big Ben Lens 'peels away' scaffolding on clock tower
Lens is powered by location-based and 3D mapping AR technology.
Welcome to the new age of mankind: the age of story-living
'(Un)tethered', 'human-in-the-loop' and eight other buzzwords learned on the IPA's recent visit to Silicon Valley.
Danny Dyer, Stephen Fry and Olivia Colman front Stand Up To Cancer VR campaign
As part of the campaign, WHSmith will sell VR headsets compatible with mobile phones.
Las Vegas tourism board creates VR experience with graffiti artist Insa
The Las Vegas tourism board is creating a virtual reality experience to encourage Londoners to book a trip to the
How Google made the first-ever VR Doodle to celebrate a filmmaking legend
Google took its daily Doodle to another dimension by immersing viewers in a VR story paying tribute to pioneering filmmaker
This VR project will immerse people with dementia in the happy summer of England's World Cup win
A creative collective led by Grey London and Thomas Thomas Films is developing a virtual-reality film set during the summer
VR experience allows blind to 'see' world famous sculptures
The National Gallery of Prague has rolled out a virtual reality experience that allows blind and visually impaired people to
Accenture showcases disruptive technology at Mobile World Congress
Mike Sutcliff, the group chief executive of Accenture Digital, explains why marketeers are interested in interactive technology.
This hyperactive VR music video shows people what it's like to live with ADHD
A creative team from Wieden & Kennedy has directed a virtual reality music video for British band Fizzy Blood to
Sega to launch VR experiences in Japanese gaming centres
Sega Entertainment, the gaming company, is introducing virtual reality arcade experiences to its game centres in Japan.
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