VR News, Articles & Analysis
Read the latest VR News, Articles & Analysis at Campaignlive UK
Lens is powered by location-based and 3D mapping AR technology.
'(Un)tethered', 'human-in-the-loop' and eight other buzzwords learned on the IPA's recent visit to Silicon Valley.
As part of the campaign, WHSmith will sell VR headsets compatible with mobile phones.
The Las Vegas tourism board is creating a virtual reality experience to encourage Londoners to book a trip to the
Google took its daily Doodle to another dimension by immersing viewers in a VR story paying tribute to pioneering filmmaker
A creative collective led by Grey London and Thomas Thomas Films is developing a virtual-reality film set during the summer
The National Gallery of Prague has rolled out a virtual reality experience that allows blind and visually impaired people to
Mike Sutcliff, the group chief executive of Accenture Digital, explains why marketeers are interested in interactive technology.
A creative team from Wieden & Kennedy has directed a virtual reality music video for British band Fizzy Blood to
Sega Entertainment, the gaming company, is introducing virtual reality arcade experiences to its game centres in Japan.
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