Broadband / Telecoms brands News, Articles & Analysis

Read the latest Broadband / Telecoms brands News, Articles & Analysis at Campaignlive UK

Articles: 110 Results
Five agencies make the grade in Telecoms & Technology category at Campaign Big Awards

Five agencies make the grade in Telecoms & Technology category at Campaign Big Awards

Bartle Bogle Hegarty has scored two nominations in the Telecoms & Technology category at the Campaign Bigs, with Abbott Mead

The truth about youth

The truth about youth

'Digital natives' have evolved into 'accessibility natives' who expect to be able to reach what they want, when they want.

O2 sees improved converter rates of up to 123% with Facebook Custom Audience ads

O2 sees improved converter rates of up to 123% with Facebook Custom Audience ads

New research on the effect of Facebook ad spend on sales has shown that O2's converter rates improve by 16%

O2 renews naming rights for The O2 in Greenwich in 10-year deal

O2 renews naming rights for The O2 in Greenwich in 10-year deal

O2 has renewed the naming rights for The O2, the world's most successful entertainment arena, in a ten-year partnership with

Sky revenues boom but rising Premier League costs take toll on profits

Sky revenues boom but rising Premier League costs take toll on profits

Rising sales across all of its European markets led Sky to report revenues up 12% to £6.4bn in the second

BT prepares brand refresh by retiring 'connected world' logo

BT prepares brand refresh by retiring 'connected world' logo

BT is getting ready for a brand shift that will see it change its logo for the first time in

Sky Mobile hands digital and social account to Adam & Eve/DDB

Sky Mobile hands digital and social account to Adam & Eve/DDB

Soon-to-launch Sky Mobile has appointed Adam & Eve/DDB to handle digital and social after a competitive pitch that took place

Virgin Media "Be the fastest" by Bartle Bogle Hegarty

Virgin Media "Be the fastest" by Bartle Bogle Hegarty

, BBH for Virgin Media

Hot on the heels of Usain Bolt and his historic third gold in the men's 100m at the Olympic Games,

Now TV "Naked sun terrace" by Taylor Herring

Now TV "Naked sun terrace" by Taylor Herring

, Taylor Herring for Sky

Now TV has opened a pop-up roof terrace where visitors are encouraged to ditch their clothes to promote the launch

Virgin Media thinks Usain Bolt has a lot in common with its broadband speeds

Virgin Media thinks Usain Bolt has a lot in common with its broadband speeds

Virgin Media attaches its own brand narrative to Usain Bolt's personal story without making any explicit claim, writes Be On.