Automotive News, Articles & Analysis

Read the latest Automotive News, Articles & Analysis at Campaignlive UK

Articles: 2152 Results
Audi appoints BBH and IBM iX to digital account

Audi appoints BBH and IBM iX to digital account

Agency duo won pitch to upgrade touchpoints including Audi website.

Toyota thumbs nose at dirty diesels in energetic Corolla Hybrid spot

Toyota thumbs nose at dirty diesels in energetic Corolla Hybrid spot

Film shows car cruising past outdated modes of transport...

Volkswagen Commercial Vehicles hires BBH after pitch

Volkswagen Commercial Vehicles hires BBH after pitch

Brand previously worked with Adam & Eve/DDB.

WPP's GTB goes live and digital for Ford at Super Bowl LIII

WPP's GTB goes live and digital for Ford at Super Bowl LIII

The dedicated Ford agency's work spans creative content, experiential, VR and more.

Kia changes game with 'Great Unknowns' this Super Bowl

Kia changes game with 'Great Unknowns' this Super Bowl

The brand has ditched celebrity backing in favor of a scholarship program to help young people with their education.

Autonomous vehicles will transform car marques into lifestyle brands

Autonomous vehicles will transform car marques into lifestyle brands

Self-driving cars will usher in new possibilities

Marketers invited to apply for voluntary redundancy at Jaguar Land Rover

Marketers invited to apply for voluntary redundancy at Jaguar Land Rover

Carmaker aims to cut global workforce by 4,500.

Martin Moll leaves Peugeot after less than three months

Martin Moll leaves Peugeot after less than three months

Former Nissan European marketing director joined French carmaker in October.

Suzuki to sponsor Channel 4's Gogglebox

Suzuki to sponsor Channel 4's Gogglebox

New idents will launch next month.

Ford veteran Mandy Dean promoted to UK marketing director

Ford veteran Mandy Dean promoted to UK marketing director

Dean replaces Lisa Brankin, who moves to sales director role.