Fashion News, Articles & Analysis

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Articles: 308 Results
Who's in, who's out? England's sponsor line-up in the Southgate era

Who's in, who's out? England's sponsor line-up in the Southgate era

England are out of the men's World Cup but with pride restored and a new era ahead of them. So

Hunter takes to the skies with world's first flying welly

Hunter takes to the skies with world's first flying welly

The British heritage brand has launched its largest experiential campaign to date by flying a giant wellington boot shaped hot

How Adidas embraced World Cup fever for its biggest UK football activation

How Adidas embraced World Cup fever for its biggest UK football activation

The brand delivered the Adidas Creator Base, its most ambitious UK live experience to date, to engage London's football-obsessed youth.

How Hunter has harnessed the power of live experiences

How Hunter has harnessed the power of live experiences

The British heritage brand has delighted and grown its fanbase in the UK and overseas across the past 12 months

Cath Kidston to host world's largest tea party for 25th birthday

Cath Kidston to host world's largest tea party for 25th birthday

Cath Kidston is marking its 25th anniversary with the world's biggest cream tea party and ex-Great British Bake Off judge

Diesel CMO warns against marketers being driven against data

Diesel CMO warns against marketers being driven against data

Keeping creativity at the centre is the most important thing that Diesel is focusing on, because too often it can

Cannes 2018: the ones to watch

Cannes 2018: the ones to watch

As the Lions International Festival of Creativity celebrates the industry's biggest achievements of the past year, these are among the

Coach creates 'otherworldly' activation

Coach creates 'otherworldly' activation

Coach, the luxury fashion brand, has created a mindfulness and self-expression multi-sensory experience in New York.

Barclaycard to share secrets of building an in-house agency at Campaign Brand Forum

Barclaycard to share secrets of building an in-house agency at Campaign Brand Forum

Senior brand marketers from companies including Absolut, Barclaycard, Cath Kidson, Co-operative Bank, Telefonica and YO! Sushi have been confirmed to

Why it All Points East for Jägermeister, Hunter and Samsung

Why it All Points East for Jägermeister, Hunter and Samsung

AEG Presents pulled in a stellar line-up of brands for the launch of its All Points East music festival in