Food and Drink News, Articles & Analysis

Read the latest Food and Drink News, Articles & Analysis at Campaignlive UK

Articles: 12222 Results
How Nature Valley is encouraging people to get into tennis

How Nature Valley is encouraging people to get into tennis

General Mills granola bar brand Nature Valley staged a tennis match at Westfield London, pitting British tennis number one Johanna

Finlandia "Toasts" by Wieden & Kennedy London

Finlandia "Toasts" by Wieden & Kennedy London

, Wieden & Kennedy London for Finlandia Vodka

Vodka brand Finlandia celebrates the shared moment of special toasts during the festive season in a global TV, social and

KFC "Roll together, feast together" by Mother

KFC "Roll together, feast together" by Mother

, Mother for KFC

KFC puts its famous bucket at the centre of its Christmas campaign with the idea that "those who roll together,

Campaign Brand Exchange to make 2018 comeback as Brand Forum

Campaign Brand Exchange to make 2018 comeback as Brand Forum

Campaign is building on the success of this year's Brand Exchange - a two-day event that brought together senior marketers

KFC's latest wacky product is a $10,000 internet escape pod

KFC's latest wacky product is a $10,000 internet escape pod

Designed to "comfortably fit four adults and a bucket of Kentucky Fried Chicken", KFC US hopes the internet escape pod

Coca-Cola to open pop-up shop featuring virtual reality

Coca-Cola to open pop-up shop featuring virtual reality

Coca-Cola is hosting a four-day Christmas-themed pop-up experience in Dublin, Ireland, providing exclusive merchandise for shoppers alongside a virtual reality

McDonald's gets #ReindeerReady with social Christmas campaign

McDonald's gets #ReindeerReady with social Christmas campaign

McDonald's has launched its Christmas campaign, which includes a film about a girl saving a carrot for Santa's reindeer, as

Kellogg's to open immersive cereal café in New York

Kellogg's to open immersive cereal café in New York

Kellogg's is reviving its cereal café concept, opening a permanent store in New York City's Union Square.

Mars CMO Andrew Clarke: 'challenge orthodoxy, do the reverse'

Mars CMO Andrew Clarke: 'challenge orthodoxy, do the reverse'

Mars chief marketing officer Andrew Clarke says that marketers and brands need to fight back against orthodoxy, avoid being over-controlling

Diageo marketing boss Syl Saller on bravery: 'ignore the little voice in your head'

Diageo marketing boss Syl Saller on bravery: 'ignore the little voice in your head'

Marketers who "bring their whole, authentic self to work", can be better marketers and better leaders, Diageo's chief marketing and