Cinema
Abbott Mead Vickers BBDO
for
BT
BT Plus "Song" by AMV BBDO
The launch campaign for BT Plus is set to a 1980s classic, New Order's Blue Monday.
Wagamama "True nourishment" by MullenLowe London
Wagamama revives its previous brand line, "From bowl to soul," in its biggest push to date in above-the-line advertising.
Quiet Storm
for
Vimto
Vimto "I see Vimto in you" by Quiet Storm
Vimto's quirky campaign targets teens who want to be accepted for their individuality.
Wieden & Kennedy London
for
Lurpak
Lurpak "Smoooth" by Wieden & Kennedy
Lurpak's ad is as smooth as its new product, a soft-blend butter that is spreadable straight from the fridge.
TBWA\London
for
Lidl
Lidl "Dream big with Lidl" by TBWA\London
Cheeky kids impart their wisdom to England footballers in Lidl's new "Dream big with Lidl" campaign, which celebrates the supermarket's three-year partnership with the Three Lions ahead of the World Cup this summer.
Press
Mother
for
KFC
KFC "Comeback" by Mother
Colonel Sanders is back in a big way, marking the end of KFC's chicken shortage that shut down UK stores earlier this year.
4Creative
for
Channel 4
Channel 4 "The Handmaid's Tale season 2" by 4Creative
Channel 4 brings the repressive law of Gilead to Britain in a provocative campaign promoting season two of The Handmaid's Tale.
Stoli "Loud and clear" by FF New York
Stoli's global campaign has an unapologetic message: whatever drives you, make it bold, make it last, and make it loud and clear.
The Guardian "14 May 2018 front page" (in-house)
The Guardian pays a stirring tribute to the lives lost in the Grenfell Tower tragedy last year.
Memac Ogilvy
for
Ikea
Ikea "Sömnig" by Memac Ogilvy
Ikea's print ad serves a useful purpose by aiming to help people get a good night's sleep.
Outdoor
Wieden & Kennedy Amsterdam
for
Corona
Corona "Wave of waste" by Wieden & Kennedy Amsterdam
To mark World Oceans Day on 8 June, Corona constructed a sculpture of a crashing wave from plastic collected in the UK.
Abbott Mead Vickers BBDO
for
Bacardi
Bacardi "Do what moves you" by AMV BBDO
Bacardi is taking a new creative direction with its largest-ever integrated campaign, which is themed around self-expression.
VCCP
for
Transport for London
TfL "The Ultra Low Emission Zone" by VCCP
Transport for London and the Mayor are tackling the problem of pollution in a new campaign introducing the Ultra Low Emission Zone, which is designed to help clean up the air.
Boots Soltan "Be certain with Soltan" by Ogilvy UK
These striking ads from Boots Soltan, the suncare brand's first major marketing campaign, aim to help parents understand the risks of exposing their children to UVA damage.
End Youth Homelessness "Turn lives around" by WCRS
The charity End Youth Homelessness has a new awareness campaign with a powerful message of hope.
Radio
Abbott Mead Vickers BBDO
for
BT
BT Sport "FA Cup radio campaign" by AMV BBDO
Abbott Mead Vickers BBDO made 90 different radio ads to promote BT Sport's coverage of the FA Cup.
Droga5
for
IHOP
'Pilots' for IHOP by Droga5
IHOP introduces its $3.99 all-you-can-eat pancake deal, which launches today, with a 30-second TV and radio spot from Droga5. The ...
DWP "Get to know your pension" by M&C Saatchi
The Department for Work and Pensions personifies a pension as an extension of an individual in a simple campaign encouraging people to save towards their retirement.
Collect+ "Live life on the plus side" by Creature
Collect+, an independent store-based parcel delivery and returns service, has launched its first ad campaign with a new brand platform, "Live life on the plus side".
Moonpig "Share a moment. Share a Moonpig" by Quiet Storm
A quirky but lovable couple, Sophie and Tom, revisit memorable moments from their relationship in a TV campaign for Moonpig, the personalised greeting cards, flowers and gifts service.
Digital
VCCP
for
Domino's
Domino's "Staying at home for international tournaments - with Jimmy Bullard" by VCCP
Jimmy Bullard may be known for his illustrious football career and I'm a Celebrity stint, but he is also one of the most famous footballers to have never earned an England cap.
Stonewall "Alexa, come out for LGBT" by Mr President
The charity Stonewall has developed an Amazon Alexa skill that shares the stories of LGBT people and tells users how they can lend support.
PG Tips "The tasty decaf" and "Perfect with dairy free" by W
PG Tips has signed up Strictly judge Craig Revel Horwood to advertise two products in its range, a new Decaf tea, and a blend designed to be served with dairy-free milk alternatives.
72andSunny
for
Adidas
Adidas "Create the answer" by 72andSunny
Adidas brings together 56 creators from sport and culture, including Leo Messi, Gabriel Jesus, Caroline Wozniacki, Karlie Kloss and Pharrell Williams, for what it calls its most personal campaign.
Frank, Danielle & Giulia
for
Students For Gun Legislation
New York creatives are taking on the U.S. gun crisis
Three New York-based creatives have launched the "We Can Vote" movement in a bid to curb the American gun crisis. Frank, ...
TV
Adam & Eve/DDB
for
Volkswagen
Volkswagen "Complete confidence" by Adam & Eve/DDB
Volkswagen's idents for its sponsorship of the World Cup on ITV tell an inspiring story of one man's beautiful delusion.
Leo Burnett London
for
McDonald's
McDonald's "We're with you" by Leo Burnett
McDonald's World Cup ad shows the incredible highs and lows of being a football fan.
BBC Creative
for
BBC
BBC "NHS at 70" by BBC Creative
BBC is celebrating the 70th year of the NHS with a season of programmes which will take an in-depth look at the service, how it works and how it needs to change.
Wimbledon "In pursuit of greatness: Take on history" by McCann London
Wimbledon's animated trailer journeys through the tournament's history from its beginnings in 1877 to the hi-tech, performance driven game of today.
Heineken "No compromises" by Publicis Italy
As part of its anti-drink driving programme Heineken has released a new TV ad starring 2016 Formula One champion Nico Rosberg.