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School Reports 2020
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Coronavirus
Themes
Ad-blocking
AGENCY
Jon Mew
Apr 06,2020
We must retain the quality of online experiences during this crisis
...
BRANDS
Omar Oakes
May 10,2019
Ad-blocking 'boom' is over, but publishers' losses jump to £18m
BRANDS
Omar Oakes
Sep 05,2018
UK ad-blocking slows to fall behind France, Germany and US
AGENCY
Simon Gwynn
Aug 16,2018
Adblock Plus maker rolls out 'acceptable ads' criteria for mobile
MEDIA
Emily Tan
Apr 13,2018
Adblock Plus creates feature to stop Facebook tracking you across the
...
BRANDS
Emily Tan
Mar 14,2018
Google nearly doubled the number of bad ads it took down
...
BRANDS
Emily Tan
Mar 07,2018
Hotels.com's Captain Obvious to 'block' ads on All 4
Advertising/marketing for good
BRANDS
Callum McCahon
Feb 28,2020
We need to talk about social media
AGENCY
Keith Weed
Jan 29,2020
Advertising's new age of responsibility
AGENCY
Omar Oakes
Jan 28,2020
AA forms action groups to tackle climate crisis
BRANDS
Becky Willan
Nov 05,2019
2019's brand purpose hits and misses
AGENCY
Martha Llewellyn & Ben Londesbrough
Sep 20,2019
Watch: More than 80 creative and media agencies join Global Climate
...
AGENCY
Brittaney Kiefer
Sep 17,2019
Anti-pollution campaign reveals dangerous air toxicity levels at London homes
BRANDS
Daniel Farey-Jones
Jun 28,2019
Co-op launches campaign to protect community hubs
Artificial intelligence
AGENCY
Omar Oakes
Jan 20,2020
Alcatraz escape mystery may have just been solved with facial-recognition tech
...
AGENCY
Claire Beale
May 24,2019
Publicis Groupe launches Marcel in UK
MEDIA
Clare Chapman
Mar 27,2019
Data and automation will transform, not kill, the craft of media
...
BRANDS
Omar Oakes
Jan 09,2019
How AI helped Unilever discover 'breakfast for dessert'
BRANDS
Lawrence Weber & Andrew Backs
Dec 17,2018
Want to know the tech trends of 2021? Follow the money
...
AGENCY
Dave Bedwood
Nov 29,2018
The following article was written by artificial intelligence
AGENCY
Lawrence Weber
Nov 14,2018
The pro-human brand opportunity
Convergence/integration
AGENCY
Lawrence Weber
Jun 30,2020
Agency transformation needs transformed leadership
AGENCY
Omar Oakes
Jun 12,2020
Xaxis launches creative hub to 'push envelope' on new digital ad
...
AGENCY
Daniel Gilbert
Jul 26,2019
The successful in-housing narrative is a myth
AGENCY
Omar Oakes
Mar 01,2019
WPP's Mark Read on in-housing: Clients underestimate agency talent challenges
BRANDS
John Harrington
Feb 28,2019
Thomas Cook makes combined senior marketing and comms role
AGENCY
Omar Oakes
Feb 28,2019
Unlimited launches in-housing offering for digital, creative and content
AGENCY
Omar Oakes
Feb 15,2019
Dentsu Aegis sees in-housing opportunity after delivering 'hybrid' P&G model
Diversity
AGENCY
Emmet McGonagle
Jul 03,2020
Channel 4 gives a voice to the rainbow to celebrate Pride
...
AGENCY
Siobhan Brunwin
Jul 03,2020
Take this difficult time as an opportunity to build a better
...
AGENCY
Simon Gwynn
Jul 02,2020
Get out of London if you want to tackle adland's misconceptions
...
AGENCY
Gideon Spanier
Jul 01,2020
Publicis Groupe UK launches Embrace Change initiative to tackle racial inequality
...
AGENCY
Brittaney Kiefer
Jun 29,2020
IPA agencies launch apprenticeship scheme to diversify creative departments
AGENCY
Omar Oakes
Jun 26,2020
Verizon becomes biggest advertiser to date to join Facebook boycott
BRANDS
Staff
Jun 25,2020
Unilever to end references to 'whitening' products and rename Fair &
...
EU future and Brexit
AGENCY
Kim Benjamin
Mar 02,2020
UK Advertising Export Group to showcase UK's strengths to international audience
...
AGENCY
Jonathan Owen
Feb 03,2020
Govt unveils 'Ready to trade' campaign after Brexit day
AGENCY
Simon Gwynn
Nov 20,2019
What do this year's Christmas ads say about the national mood?
...
AGENCY
David Bain
Nov 19,2019
Brexit ad campaign: 'wasteful show' made by 'strutting cocks'
MEDIA
Jonathan Owen
Nov 06,2019
Most of £100m for government Brexit campaign remains unspent
MEDIA
Gideon Spanier
Nov 05,2019
Led By Donkeys: We are creating political street theatre
AGENCY
Gurjit Degun
Oct 29,2019
'Get ready for Brexit' campaign paused
Marketing strategy
AGENCY
Omar Oakes
May 19,2020
Facebook ramps up ecommerce play with Shops tool for DTC brands
...
AGENCY
Simon Gwynn
Aug 29,2019
Are brand mascots underrated?
BRANDS
Simon Gwynn
Jul 18,2019
Why KFC's brand was on a 'dying planet' and how it
...
AGENCY
Daniel Farey-Jones
Jun 28,2019
VCCP me chief Sophie Maunder switches to launch new proposition Ignite
...
BRANDS
Omar Oakes
Jun 28,2019
TfL amends HFSS advertising rules
BRANDS
Simon Gwynn
Jun 12,2019
Pepsi on Paul Rudd ad: 'We want to bring humour back'
...
AGENCY
Omar Oakes
Apr 12,2019
Four questions we must answer as the government tries to regulate
...
Procurement/auditing
AGENCY
Omar Oakes
Apr 17,2019
What role should procurement have in creative pitches?
BRANDS
Omar Oakes
Dec 06,2018
US and UK lead in programmatic media, but Germany and Japan
...
AGENCY
Gideon Spanier
Jun 14,2018
FBI probes media trading practices in the US
AGENCY
Alex Brownsell
May 10,2018
If the pitch process is broken, what is the alternative?
AGENCY
Alex Brownsell
May 03,2018
Most brands willing to work with agencies that refuse to pitch
...
AGENCY
Gideon Spanier
Mar 28,2018
ISBA faces backlash over media agency framework
BRANDS
Daniel Farey-Jones
Mar 23,2018
Marketers oblivious to rising costs and complexity, media agencies warn
Talent crisis
AGENCY
Ally Owen
Jun 09,2020
Dear adland, we're not all in this together... but we could
...
AGENCY
Orianna Rosa Royle
Mar 17,2020
Atomic to offer placement, training and accommodation to creative duo
MEDIA
Martha Llewellyn & Ben Londesbrough
Mar 13,2020
Hear Me Adland: Chloe's story, six months on
AGENCY
Tracey Barber
May 17,2019
Adland is missing out on talent that doesn't look like us
...
AGENCY
Omar Oakes
Feb 21,2019
Artificial intelligence: Is this the future of adland recruitment?
AGENCY
Maisie McCabe
Feb 20,2019
Netflix: Does its 'keeper test' recruitment approach work?
AGENCY
Emily Burt
Feb 19,2019
8 out of 10 recruiters say: 'We make bad decisions'
Technology strategy
AGENCY
Marcos Angelides
Nov 27,2019
Alexa, stop being so compliant
AGENCY
Claire Tusler
Nov 27,2019
So you think you're a data scientist?
BRANDS
Omar Oakes
Jul 24,2019
US anti-trust probe into big tech is a watershed moment
BRANDS
Omar Oakes
May 23,2019
Now Ireland is investigating Google over GDPR
AGENCY
Omar Oakes
May 08,2019
Deliveroo: programmatic is 'most challenging' media for us
BRANDS
Gideon Spanier
Apr 24,2019
ISBA: UK broadcasters must improve online ad targeting to compete with
...
BRANDS
David Coombs
Apr 05,2019
Amazon's latest Alexa launch is a big step forward for voice
...
Trust
MEDIA
Benedict Pringle
Jun 18,2020
The last political ad you will see on Facebook
AGENCY
Omar Oakes
Jun 17,2020
IPA remains unconvinced by Facebook's political advertising 'opt-out'
MEDIA
Omar Oakes
Jun 17,2020
'Big Brother isn't watching. He's singing and dancing': the programmatic dilemma
...
BRANDS
Omar Oakes
Jun 16,2020
ASA launches UK Scam Ad Alert tool
BRANDS
Jessica Goodfellow
Jun 10,2020
Brands inadvertently funding fraudulent selfie apps
BRANDS
Omar Oakes
Apr 23,2020
Google to force advertisers to prove their identity
BRANDS
Omar Oakes
Feb 04,2020
What risk does ad fraud pose to connected TV?
